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Category: Public RelationsReturn to Latest News
Mon., Jul. 6, 2015
Blog: Media Spur Misperception of Upswing in Female CEOs
By Kevin McCauley
 
ceoMedia may be responsible for people believing there are more female CEOs than there really are, according to Weber Shandwick's recently released "The Female CEO Reputation Premium?" survey.
Category: Public Relations
Mon., Jun. 15, 2015
Dispersion Trend Shapes PR, Edelman Tells DePaul Grads
By Kevin McCauley
 
richard edelmanThe dispersion of authority, audience and experience is the important trend shaping the communications sector, said Richard Edelman in his June 14 commencement to DePaul University graduates.
Category: Public Relations
Wed., Jun. 3, 2015
Edelman Among Targets of Climate Activists
By Greg Hazley
 
edelmanClimate activists from the UK-based group Reclaim the Power staged a graphic mock birth in Edelman's London lobby to protest the firm's work on behalf of shale gas companies.
Category: Public Relations
Fri., Apr. 24, 2015
AbMac Aids Silicon Valley Gender Bias Plaintiff Ellen Pao
By Greg Hazley
 
ellen paoEllen Pao, the former venture capital partner who made waves in Silicon Valley with a $16M gender discrimination suit against Kleiner Perkins Caufield & Byers, is relying on Abernathy MacGregor Group for PR support.
Category: Public Relations
Mon., Apr. 13, 2015
Battle for Store Shelf & Media Space Fought with $$
By Jack O'Dwyer
 

supermarketGrocery story shelf space and media space are being sold to the highest bidders. It's a shocking statement but there's a lot of truth to it. PR people must be aware of such market forces in order to cope with the PR fallout.

Category: Public Relations
Thu., Feb. 19, 2015
Can Trust Be Regained?
By Ronn Torossian
 
torossianTrust is an imprecise science with very real consequences. Gaining it can be difficult. Regaining it can be nigh impossible.
Category: Public Relations
Tue., Dec. 9, 2014
It's a Two-Way Street: What Every Client Should Know
By Sandi Goldfarb
 
sandi goldfarbFor any business embarking on a relationship with a PR firm, "What can I do to be a good client?" is a conversation worth having.
Category: Public Relations
Wed., Dec. 3, 2014
Toni Muzi, PR Counselor & Prof, Tells All in Biased Memoirs
By Jack O'Dwyer
 
glow wormsToni Muzi Falcone, founder of Methodos, a major Italian PR firm he sold in 1990 to Weber Shandwick, has described 50 years in international PR in Glow Worms: Biased Memoirs of a Public Relator.
Category: Public Relations
Fri., Nov. 14, 2014
Kotcher Sees Disruption as Opportunity for PR
By Jack O'Dwyer
 

IPRPR has the opportunity to provide value in a “marketplace turned on its head by channel disruption,” Ray Kotcher, senior partner and chairman of Ketchum, told 300 last night at the Institute for PR dinner at the Yale Club, New York.

Category: Public Relations
Thu., Nov. 13, 2014
Graves: PR's Core Remains Earned Influence
By Christopher Graves
 
christopher gravesWhile aspects of public relations are morphing, adapting, and evolving with new technologies and new modes of communication, the core competence of PR remains strong and unwavering.
Category: Public Relations
Wed., Nov. 12, 2014
Would PR by Any Other Name Smell Sweeter?
By Lucy Siegel
 
lucy siegelThe majority of top agencies don't call themselves "PR agencies" any more, not due to the negative perception of PR as spin, but because many potential clients don't know that PR firms provide services that weren't previously defined as PR.
Category: Public Relations
Wed., Oct. 22, 2014
Younger People See End of Incivility
By Kevin McCauley
 
weber shandwickThere's a generational divide on reasons for the national state of incivility; younger people finger the Internet and social media while older ones fault politicians for the state of affairs, according to Weber Shandwick/Powell Tate's annual "Civility in America" survey.
Category: Public Relations
Mon., Oct. 6, 2014
Variety's Peter Bart Raps PR; Industry Has Image Problems
By Jack O'Dwyer
 

peter bartVariety's editor Peter Bart has landed another haymaker on PR. It's one of several negative media items confronting the industry as PRSA gears up for its annual conference Oct 11-14 in D.C.

Category: Public Relations
Thu., Sep. 11, 2014
Clueless PR Quote of the Day
By Greg Hazley
 
biscottiBaltimore Ravens owner Steve Biscotti on why he didn't face the press Monday amid the Ray Rice firestorm...
Category: Public Relations
Tue., Sep. 9, 2014
PR's Reputation Shredded at PRSA/NY Mock Trial
By Kevin McCauley
 
ethicsA prosecution team shredded the reputation of PR last night at a mock trial sponsored by PRSA's New York chapter. PR rapped for 'destruction of journalism.'
Category: Public Relations
Thu., Sep. 4, 2014
PR Links of the Day - 9-04-2014
By Greg Hazley
 
Careers Battling burnout in agency life (J. Stamp) 
Media Sex+Tech=Boffo News (P. Himler) 
Healthcare 3 PR/marketing budget imperatives for healthcare (L. Kersey) 
Careers Should you get an MBA? (HBR) 
Social Companies still embracing a command-and-control model for social media (L. Hoffman) 
Research A tipping point for PR research and CCOs (M. Fernandez) 
PA MWW says fed audit clears firm in 'Sandy' ad storm (Star-Ledger) 
Media The problem with 'takes' is the biz model of mass media(J. Jarvis) 
Mentors The mentors who move us (CPRF)
Category: Public Relations
Thu., Aug. 28, 2014
Torossian: End-of-Summer Epiphanies
By Ronn Torossian
 
NYPDOn NYPD nay-sayers, Derek Jeter's farewell tour and Lindsay's Lohan's 'Grand Theft' Auto suit...
Category: Public Relations
O'Dwyer's Poll:
Jill Stein
What will be the end result of the recount campaign being waged by Jill Stein's & Hillary Clinton's lawyers?
Clinton gains the White House
More fuel for Trump backers
Waste of time & money
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Nov. 28, 2016
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Nov. '16
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O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
Oct. '16
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Medical PR
O'Dwyer's Oct. Healthcare & Medical PR Magazine O'Dwyer's Oct. Healthcare & Medical PR Magazine
Sep. '16
Beauty/Fashion & Lifestyle PR
O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine O'Dwyer's Sept. Beauty/Fashion & Lifestyle PR Magazine O'Dwyer's Sept. Beauty & Fashion PR Magazine
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O'Dwyer's magazine back issues
 
Commentary &
Prof. Development:
Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

Mon., Nov. 28
The Art of Trump’s Failed NYT Deal
By Eric Starkman
Eric Starkman

Mon., Nov. 28
Lufthansa Flies Into PR Nightmare
By Ronn Torossian
Ronn Torossian

Mon., Nov. 28
Matching the Vision of PR Buyers with PR Sellers
By Rick Gould
Rick Gould

Mon., Nov. 28
Corporations Look to White House for Top Comms. Pros
By Nick Kalm
Nick Kalm

Wed., Nov. 23
Double Spaces Are Dead. Here’s Why You Should Care
By Rachel Thomas
Rachel Thomas

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:

Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
 
Mediaco by Weber Shandwick
 
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
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How To Hire A PR Firm
By Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
 
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It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
 
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2016-17 Editorial Calendar:
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June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
 
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
 
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