Ruder Finn - What's Next

PR News & Commentary

Last Updated: Thu., Apr. 25, 2024 @ 5:31 pm

Category: Public RelationsReturn to Latest News

Blog: Media Spur Misperception of Upswing in Female CEOs

Mon, Jul. 6, 2015

By Kevin McCauley

ceoMedia may be responsible for people believing there are more female CEOs than there really are, according to Weber Shandwick's recently released "The Female CEO Reputation Premium?" survey.

Dispersion Trend Shapes PR, Edelman Tells DePaul Grads

Mon, Jun. 15, 2015

By Kevin McCauley

richard edelmanThe dispersion of authority, audience and experience is the important trend shaping the communications sector, said Richard Edelman in his June 14 commencement to DePaul University graduates.

Edelman Among Targets of Climate Activists

Wed, Jun. 3, 2015

By Greg Hazley

edelmanClimate activists from the UK-based group Reclaim the Power staged a graphic mock birth in Edelman's London lobby to protest the firm's work on behalf of shale gas companies.

AbMac Aids Silicon Valley Gender Bias Plaintiff Ellen Pao

Fri, Apr. 24, 2015

By Greg Hazley

ellen paoEllen Pao, the former venture capital partner who made waves in Silicon Valley with a $16M gender discrimination suit against Kleiner Perkins Caufield & Byers, is relying on Abernathy MacGregor Group for PR support.

Battle for Store Shelf & Media Space Fought with $$

Mon, Apr. 13, 2015

By Jack O'Dwyer

supermarketGrocery story shelf space and media space are being sold to the highest bidders. It's a shocking statement but there's a lot of truth to it. PR people must be aware of such market forces in order to cope with the PR fallout.

Can Trust Be Regained?

Thu, Feb. 19, 2015

By Ronn Torossian

torossianTrust is an imprecise science with very real consequences. Gaining it can be difficult. Regaining it can be nigh impossible.

Kotcher Sees Disruption as Opportunity for PR

Fri, Nov. 14, 2014

By Jack O'Dwyer

IPRPR has the opportunity to provide value in a “marketplace turned on its head by channel disruption,” Ray Kotcher, senior partner and chairman of Ketchum, told 300 last night at the Institute for PR dinner at the Yale Club, New York.

Graves: PR's Core Remains Earned Influence

Thu, Nov. 13, 2014

By Christopher Graves

christopher gravesWhile aspects of public relations are morphing, adapting, and evolving with new technologies and new modes of communication, the core competence of PR remains strong and unwavering.

Would PR by Any Other Name Smell Sweeter?

Wed, Nov. 12, 2014

By Lucy Siegel

lucy siegelThe majority of top agencies don't call themselves "PR agencies" any more, not due to the negative perception of PR as spin, but because many potential clients don't know that PR firms provide services that weren't previously defined as PR.

Younger People See End of Incivility

Wed, Oct. 22, 2014

By Kevin McCauley

weber shandwickThere's a generational divide on reasons for the national state of incivility; younger people finger the Internet and social media while older ones fault politicians for the state of affairs, according to Weber Shandwick/Powell Tate's annual "Civility in America" survey.

Clueless PR Quote of the Day

Thu, Sep. 11, 2014

By Greg Hazley

biscottiBaltimore Ravens owner Steve Biscotti on why he didn't face the press Monday amid the Ray Rice firestorm...

PR's Reputation Shredded at PRSA/NY Mock Trial

Tue, Sep. 9, 2014

By Kevin McCauley

ethicsA prosecution team shredded the reputation of PR last night at a mock trial sponsored by PRSA's New York chapter. PR rapped for 'destruction of journalism.'

Retailer That 'Sues Soldiers' Over Debts Hits ProPublica Piece

Wed, Jul. 30, 2014

By Greg Hazley

usa discountersUSA Discounters, the Virginia-based retailer that ProPublica reported offers "easy" credit to military members but files thousands of suits when its loans aren't repaid, is criticizing the non-profit news organization's portrayal.