PR Society of America, in a desperate effort to keep its membership from slipping below the 2000 mark of 20,266, is offering member prospects all sorts of gifts including the latest, free access to its quarterly, PR Strategist.
Nearly 300 leaders of the PR industry will gather at the Yale Club in New York tonight for the annual Institute for PR dinner which will feature an address by Kate James, who is moving from the Gates Foundation to Pearson after the first of the year.
“How to work with senior managers who defer to the legal function and the court of law rather than PR and the court of public opinion” was the title of a workshop at the PR Society of America conference Oct. 28 in Philadelphia. That is exactly the situation that Stephanie Cegielski, VP-PR of the Society, finds herself in.
“Decoupling” accreditation from national board posts of PR Society of America was the chief topic at the Town Hall of the Assembly Oct. 26 but suggestions to end the grip of the APRs on office-holding went nowhere.
A 31-minute teleconference yesterday for PR Society of America Assembly delegates was told that giving president and COO Bill Murray the single title of CEO is no change whatever because that is the role in which he has been functioning.
This is an open letter to PR Society associate PR director Stephanie Cegielski who has corrected the Society website by removing the claim that 3,000 "professionals" attend the group's annual conferences and replacing that with the word "attendees." Numerous questions put to Cegielski are being ignored.
PR Society of America's promotion to service firms for its 2013 annual conference in Philadelphia Oct. 26-29 has been saying that such conferences have attracted "an average attendance of 3,000 PR professionals, with executive or senior level decision makers comprising more than one-third of attendees."
A New York University study has found that less than 3% of the traffic going to websites of major brands and advertisers is coming from social media while 33% of the traffic is coming from consumers doing searches for products and services.
The nominating committee of PR Society of America, headed by Miamian Rosanna Fiske, meets today, tomorrow and Sunday in Chicago and appears on the verge of picking Kathy Barbour of Coral Gables as 2014 chair-elect. Coral Gables is just south of Miami.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.