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Category: PR LinksReturn to Latest News
Thu., Jun. 25, 2015
PR Links of the Day - 6-25-2015
By Greg Hazley
 
PA T-Mobile's big PR blitz is backfiring in DC (Wash Post) 
Longread Inside the Sony cyber-invasion (Fortune) 
Social Private Equity exec's social media crusade (CNBC) 
Food Whole Foods under fire for overcharging (NOLA) 
PR 101 7 Tips: Crisis management for startups (C. Gano) 
Healthcare Big pharma attempts to cast off bad reputation by targeting the poor (Guardian) 
Int'l India's publicist in chief (Time)
Category: PR Links
Wed., Jun. 24, 2015
PR Links of the Day - 6-24-2015
By Greg Hazley
 
Reality Conference shows most have no clue what PR really is(S. Bruce) 
Reax Top US flag maker will stop making Confederate flags(NJAM) 
PR Chevy decodes emoji press release (USA Today) 
Review Financial Times reviews 'Trust Me, PR is Dead' (FT) 
Tactics The revolution will be curated: Here's what that means for PR (B. Geller) 
Corporate Police search Toyota HQ after PR exec's arrest (Japan Times) 
Staff The top complaints from employees about their leaders(HBR) 
Lobbying This is how Uber takes over a city (Bloomberg) 
Politics Clinton's image is dented, but she leads all challengers(LA Times) 
PR 101 Everything I need to know about PR I learned at the Lilly Pulitzer Target sale (A. Beaudry) 
Int'l US should do more to counter Putin's propaganda(Newsweek) 
Data Adults consuming more TV, radio than Millennials (LR) 
Sports Brady, Goodell locked in battle over reputations that may never recover (Yahoo)
Category: PR Links
Tue., Jun. 23, 2015
PR Links of the Day
By Greg Hazley
 
Digital Tech's role in communications in 2015 (L. Menchaca) 
Awards Leo Burnett, MSLGRoup take PR Grand Prix in Cannes(Ad Age) 
Tech Taylor truthers think Apple feud was a PR stunt (Time) 
Astroturf Wikipedia pages of star clients altered by PR firm (NY Times) 
Sports NFL kicks off diplomatic blitz of Israel (BIN) 
Pitch How to avoid sabotaging your own idea (J. Stauffer) 
Content Paid media drove high engagement for 'Empire' (LR) 
Ethics On Rachel Dolezal (E. Tchividjian) 
Retail Walmart, Amazon, Sears, eBay to step selling confederate flag mercy (CNN) 
Media Training Giving praise to inspire your staff to greatness (J. Newman) 
Design New look for Hoffman Agency blog (IC) 
Propaganda How bizarre photos help Putin stay in power (Vox) 
Sports Orem Owlz PR guy: I had nothing to do with 'Caucasian Heritage Night' (Deadspin)
Category: PR Links
Thu., Jun. 18, 2015
PR Links of the Day - 6-18-2015
By Greg Hazley
 

Consumer PETA pokes SeaWorld PR campaign (Adweek) 
Int'l Can the US counter ISIS propaganda? (Brookings) 
Agencies Rethinking the performance review: How does your firm stack up? (M. Shaw) 
Media How the mainstream media is buying the lies hotel PR firms are selling (The Blaze) 
Media 4 ways NBC might rehabilitate Brian Williams' image(NPR) 
Int'l Iran's image mostly negative (Pew) 
Astroturf Trump campaign offered actors $50 to cheer for him(THR)
Consumer The 'toxic' lies behind Jessica Alba's Honest Company(NY Post) 

 
Category: PR Links
Tue., Jun. 16, 2015
PR Links of the Day - 6-16-2015
By Greg Hazley
 
Corporate Isn't stakeholder risk a CCO responsibility? (B. Harrison) 
Content What native ads mean for PR (F. Strong) 
Crisis Silence is not a strategy (S. Cody) 
Video DKNY PR girl urges young professionals to leave 'personal sensitivity' out of the world place (MSNBC) 
Int'l Israel's cringe-inducing cartoon shows worsening PR problem (Vox) 
Strategy Rising above the noise is not about volume (E. Burkhart) 
CSR Humanizing Climate Change: How brands are creating social relevancy for sustainability (K. Joss) 
Gravitas What does it mean to be 'presidential'? (J. Newman)
Case Study  A winning RFP response (R. Udowitz) 
Sports When reputations overpower policy: The resignation of FIFA's president (RBG)
Amends Retaining customers when you have to say you're sorry(R. Strong) 
Higher Ed College is not a commodity - but should be marketed as one (J. Lucado)
Category: PR Links
Mon., Jun. 15, 2015
PR Links of the Day - 6-16-2015
By Greg Hazley
 
Crisis Sharing good news about bad news (E. Dezenhall) CrisisHow Mark Hurd's online reputation changed (G. Dietrich) 
Book 'Trust Me, PR is Dead' (N. Hobson) 
Social How PR pros can integrate Meerkat and Periscope into their strategies (D. King) 
Finance Goldman to move into online consumer lending (NY Times) 
Public Affairs How a PR genius saved the National Parks, and you can too (Observer) 
Security One of the most popular password security companies just admitted it was hacked (BI) 
Crisis Quid pro quo (P. Gillott) 
Crisis Controversial NAACP leader resigns via Facebook message(CNN) 
Legal US court throws out al Qaeda publicist's conspiracy conviction (Reuters)
Category: PR Links
Fri., Jun. 12, 2015
PR Links of the Day - 6-12-2015
By Greg Hazley
 
Tech Twitter, Dick Costolo, and the myth of perpetual growth (C. Barger) 
Reputation France desperate to ditch its reputation for rudeness(TW) 
Media Where's the media buzz for the Women's World Cup? (M. Mowery) 
Content 5 considerations for working with sponsored content (J. Lieberthal) 
Social Is it worth a tweet? (P. Albuquerque) 
Politics Bloomberg PR chief leaves to launch firm - and signs Bloomberg (Politico) 
Content 3 influencers who built their brands with bylines (M. Bryant) 
Social Twitter blocks service showing deleted political tweets (F. McKenna) 
Legal No immunity for tribe's PR, law firm in Grand Canyon fight(CNS) 
Fail In post-Soviet Azerbaijan, PR does you (FP) 
Apps The best and the worst of the sharing economy (N. Mcalone) 
Media Gawker in the (legal) fight of its life with sex-tape suit(Capital NY) 
Fashion The rental tux is in trouble (Bloomberg)
Category: PR Links
Thu., Jun. 11, 2015
PR Links of the Day - 6-11-2015
By Greg Hazley
 
Content Marketing L'Oreal has 100 women watch 'Titanic' to test waterproof mascara (BI) 
Food Suspected Irish Mad Cow disease threatens industry's restored reputation (IT) 
Data Intelligence, not image, will shape the future of marketing(M. Karg) 
PR 101 USA Today's tips for pitching to get news coverage (K. Gaab) 
Healthcare Link made between popular heatburn drugs and heart attacks (NPR) 
Int'l Documents reveal Ecuadorian PR efforts (L. Markay) 
Measurement Let's start a revolution (G. Peddy) 
Tech When tech giants deliver the news, they decide what news is (Wired)
Healthcare Live streaming - game changer for adcomms and beyond? (M. Senak) 
Int'l Flaws seen in US approach to ISIS propaganda (J. Brown)
Category: PR Links
Wed., Jun. 10, 2015
PR Links of the Day - 6-10-2015
By Greg Hazley
 
Corporate What Robert Gibbs must do in onboarding into McDonald's (G. Bradt) 
Image PR for Drones (E. Leatherwood) 
Consumer Stop designing for Millennials (HBR) 
Marketing The companies behind major marketing fails (Mirror) 
Tech Cisco denies global reputation hit from NSA revelations(ZDNet) 
Politics Hillary Clinton joins Instagram (Daily Mail) 
Int'l Bollywood star sends legal notice to PR firm (MD) 
Crisis Battling negative PR, Purina takes pride in Beneful (MD)
Category: PR Links
Tue., Jun. 9, 2015
PR Links of the Day - 6-09-2015
By Greg Hazley
 
Entertainment Duggars use Huckabee political adviser to handle PR crisis (Huff Post)
Wall St You've reached JPMorgan, we won't pay for voicemail right now (FT)
Demos All that preparation and your product demonstration flopped (J. Newman) 
Food For mature brands like KFC and McDonald's, is going 'back to the future' the right move? (J. Wilson) 
Tech To the PR agencies, from your dear blogger (R. Naravane) 
Corporate From household name to no name, Sony charts a comeback (USA Today)
Wall St View of Wall Street still suffering despite economy, survey says (WSJ) 
Corporate Huawei's epic PR fail (FR) 
Viral Let President Obama have a cigarette, already (Wash Post)
PA Hacked! US Army PR site goes down (Foreign Policy) 
Media TV journalism is sick. Here's how to cure it (A. Velshi) 
Entertainment Jenner angering feminists and bigots - good for her (S. Allen) 
PA Palo Alto school district spokeswoman resigns (PAO)
Category: PR Links
Mon., Jun. 8, 2015
PR Links of the Day - 6-08-2015
By Greg Hazley
 
Content Recent media shifts make owned channels even more important (C. Thilk) 
Alliances Corporate alliances matter less thanks to APIs (HBR) 
Data How to turn data into stories: 5 insights from top data journalists (M. Lizun) 
Search Why organic search should be 'earned search' (L. Hoffman) 
Agencies PR's creative expansion (D. Tisch) 
Entertainment The story behind Caitlyn Jenner's masterful press strategy (Vulture)
Crisis 6 social media 'musts' for crisis communications (J. Dougherty)
Social Burger King, Monster top Belmont social consumption(Lost Remote) 
Tech Apple announces streaming music app (BI)
Category: PR Links
Fri., Jun. 5, 2015
PR Links of the Day - 6-05-2015
By Greg Hazley
 
Careers 11 tips on how to manage your career in PR and be a parent (A. Hanson) 
Ratings The reputation economy and its discontents (J. Pfeffer) 
Retail How to choose the right social media partners (B. Pearson) 
Environment Humanizing climate change: How brands are creating relevancy (K. Joss)
Corporate Analysts: Tim Hortons getting a PR lesson (Metro News) 
Int'l Pentagon fires second propaganda salvo in Syria (USA Today) 
Tools 5 new PR tools that crush it (R. Wegley) 
Measurement In memoriam: Don Bartholomew, godfather of PR's measurati (S. Burke)
Category: PR Links
Wed., Jun. 3, 2015
PR Links of the Day - 6-03-2015
By Greg Hazley
 
Measurement How to measure PR - the silver bullet to prove ROI(S. Bruce) 
Agencies The PR agency review process is broken (L. Hoffman) 
Media Pew: Most Millennials get their news from Facebook (C. Thilk) 
Crisis Does FIFA really have a crisis? (E. Dezenhall) 
Marketing Caitlyn Jenner support is loud, but companies stay silent (CS Monitor) 
Sports Why the firing of Chicago Bulls coach made PR pros cringe (J. Kokoris) 
Politics NY Times reporter blows up Clinton 'background' email(Wash Post) 
Energy Guess what happens when an oil company sponsors a climate change exhibit (A. Cush)
Ads Study: Distracted TV viewing bad news for advertisers (LR)
Category: PR Links
Tue., Jun. 2, 2015
PR Links of the Day - 6-02-2015
By Greg Hazley
 
Content Post, ping and pray is not a content marketing strategy(T. Defren) 
Marketing The battle for control: Empowering customers (M. Balboa) 
Media Chicken lobbyists launch PR offensive against John Oliver(Mediaite) 
Talent 5 ways to keep your superstars happy (J. McLaughlin) 
Firms 6 ways to get more from your PR agency (F. Strong) 
Digital How to interpret the FTC's updated guidance on online endorsements (M. Bhandarkar) 
Higher Ed Saving Sweet Briar College is not enough (C. Munson) 
Gender Irrational: Men work long hours for no reason (J. Horton)
Trends Millennials Unplugged: The view from Europe (B. Pearson) 
Entertainment PR pros play fame game in screen depictions (D. Freydkin)
Media Training Introverts can use their inborn traits to be masterful presenters (J. Newman) 
Sports PR experts ID missteps in Boston Olympic bid and how to rescue it (BBJ) 
Content Police website blurs line between journalism and PR(Voice of OC) 
Int'l Islamic State a media-savvy PR machine in battle for recruits (JT)
Category: PR Links
Thu., May 28, 2015
PR Links of the Day - 5-28-2015
By Greg Hazley
 

Profile Meet the woman who speaks for Hillary Clinton (Fortune)

Careers 'Public relations has always had a lot of female employees - but in lower positions' (WSJ) 

Crisis The age of viral recalls is just beginning (E. Dezenhall) 

Profile Cision CEO charts digital PR future (Chicago Trib) 

Corporate PR campaign puts Uber under attack on multiple fronts (GN) 

Crisis Blatter defies calls to quit as FIFA scandal widens (Reuters) 

PR Spin when you're winning? (J. Keenan) 

Crisis Christian PR expert: Duggar's apology not enough (Christian Post) 

Politics Super PAC plays up O'Malley's youth (WSJ)

Category: PR Links
Wed., May 27, 2015
PR Links of the Day - 5-27-2015
By Greg Hazley
 
Healthcare Bill could increase patient influence in drug development process (J. Strack) 
Food/Bev The Achilles heel of US wine marketing (L. Petrosky) 
Fail NYC hotel bar says dress code shouldn't have been enforced against Navy officer (Consumerist) 
FIFA Crisis FIFA rocked as US corruption charges handed down(WSJ) 
FIFA Salient points of FIFA PR chief's press conference (BR) 
FIFA Breaking down FIFA's first round of PR after the raid(Fusion) 
FIFA Video: How FIFA PR responded (BT) 
Environment Obama admin's new Clean Water ruling sparks PR battle (NY Times) 
Int'l Why ISIS propaganda has been so successful and how to counter it (A. Fernandez) 
RFP PR for Casselberry, Fla. (link) 
RFP Comms./media for Sonoma County (Calif.) Dept. of Health Svcs (link) 
RFP Alaska air quality PR campaign (link) 
RFP Tourism PR for Alberta's Slave Lake region (link)
Category: PR Links
Tue., May 26, 2015
PR Links of the Day - 5-26-2015
By Greg Hazley
 
Profile Why PR gurus always print the myth (GQ) 
Content When it's OK for native ads to fool the reader (L. Hoffman) 
Firms 8 corporate comms. tips for hiring a PR firm (F. Strong) 
PR 101 Working with high-profile bloggers (K. Geier) 
Environment EPA under fire for social media campaign on water regs (Fox News) 
Analysis The Hillary Clinton PR campaign (G. Dietrich) 
Social Why three physician 'superusers' have prioritized Twitter(B. Reid) 
PR 101 Scoring with the business press (L. Grant) 
Vid Learn the six key principles of persuasion with this video(Lifehacker)
Media Fusion Media aims at Millennials, struggles to find its identity (NY Times)
Category: PR Links
Thu., May 21, 2015
PR Links of the Day - 5-21-2015
By Greg Hazley
 
Tech The top 9 digital trends to know right now (M. Fouhy & A. Branch) 
IR How an investor awareness campaign can implicate securities laws (IR Mag) 
Criticism Things that make PR people cringe: DIY PR (InkPR) 
Finance How one wealth manager hired a PR firm (WSJ) 
Tools How SEO is quickly becoming a communications function(J. Licko) 
Stunts Freightliner pulls off record projection on Hoover Dam(BizBash)
Measurement Measuring PR is more than counting articles (D. Jones) 
Social Letterman felt he wasn't clicking with the Internet - and he was right (BI) 
Int'l Corporate sponsors, Amnesty Int'l question Qatar labor rights ahead of World Cup (Slate) 
Crisis 5 lessons for PR pros from NBC's 'The Blacklist' (K. Freberg) 
Content Top 50 PR, marketing and social media podcasters to follow (S. Miller)
Category: PR Links
Wed., May 20, 2015
PR Links of the Day - 5-20-2015
By Greg Hazley
 
Social Why men are retweeted more than women (Atlantic) 
Strategy The reason PR fails often goes back to before the storytelling (L. Hoffman) 
Politics Judge's order presents PR challenge for Clinton campaign(WSJ) 
Crisis How Amtrak failed the victims of train 188 (Brookings) 
Tech 7 Facebook events features coming this year and beyond(Mashable) 
Crisis Takata is not the biggest product recall in US history(Consumerist) 
EconDev 8 best practices for economic development case studies(P. Fairbrother) 
Int'l Netanyahu tightens grip on Israel's communications sector(Reuters) 
Tech Karma, the new online reputation meter (Gizmodo) 
Disclosure US government releases bin Laden trove, sans pornography (Wash Post)
Category: PR Links
Tue., May 19, 2015
PR Links of the Day - 5-19-2015
By Greg Hazley
 
Corporate What CEOs have learned about social media (L. Gaines-Ross) 
Content In a world of viral sameness, strike out on your own path (C. Thilk) 
Customers The perennial customer revolution (F. Strong) 
Food Chili's tweaks food to look better on Instagram(Bloomberg) 
Tactics Ditch the pitch - sort of (E. Winston) 
Image The leading reasons for company rebranding (DJ) 
PR 101 9 ways to bolster PR and media outreach (CIO) 
Measurement Measuring social impact: What gets measured(Carma) 
Media What our May grads learned and wish they'd learned (A. Chimbel) 
Infographic Meet the Centennials (SS) 
Events Raindrops kept falling on her head (J. Newman) 
Social The rise of the lifestream (A. Kirsch) 
Clothing Under Armour pulls 'Ballers' T-shirt that uses iconic Iwo Jima picture (@NYDailyNews) 
Think Tank Media must focus on policy not just politics(Brookings) 
Politics Karl Rove evades disclosure by saying 'I'm not a journalist' (MM) 
Tech Recipe for the ultimate tech bubble (M. Miller)
Category: PR Links
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