Next Fifteen Communications Group, citing strong growth, particularly in the US, said it will sell more than three million shares to raise £4.3M ($6.5M) for digital acquisitions and investments in the US and UK.
Today’s media environment is characterized by product saturation, information overload, and 24/7 connectivity. More than ever, communications professionals need a progressive approach that incites change in consumer purchasing behavior.
Paul Oestreicher, former Genaissance Pharmaceuticals, Sanofi-Synthelabo, Edelman, Hill & Knowlton executive and frequent O'Dwyer's contributor, is the new communications & PA director at Yeshiva University in New York.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.