If the militiamen occupying the Malheur Wildlife Refuge building in Oregon had a communications plan in place to share their anti-government grievances with the media and public, what, hypothetically, would some of those talking points be?
“The Big Short,” a film on the 2008 financial meltdown that affected millions, skewers banks, Wall Street itself, the Fed, rating services such as Standard & Poors, and media such as the Wall Street Journal that failed to out the villains.
Airlines, banks, car companies, retailers, restaurant chains, pharma companies, dating sites, fantasy football and even the governing body of international football found themselves under attack and off guard in 2015.
Former Miss Universe Owner Donald Trump’s suggestion that the annual, international beauty pageant crown two winners this year because host Steve Harvey messed up isn’t a bad suggestion. It’s a horrible one!
In today’s world, Cyber threats are real and present. Companies should do all they can to safeguard their organizations against potential attackers by having the right teams ready and solid plans in place for a coordinated and swift response, if and when an online threat occurs.
The recent cease and desist filed by the New York Attorney General against DraftKings and FanDuel has left online fantasy sports betting sites scrambling to figure out what this turn of events means for their business.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.