Conservative think tank The Heritage Foundation is mulling the hire of a "high-profile" PR firm, according to a report, as it is bombarded with criticism over a report that said immigration reform could cost $6.3T.
Bad decision-making at the senior management level at Rutgers, Boeing and JPMorgan Chase shows a disturbing, reoccurring pattern as we are seeing large organizations make decisions that impact their institutional integrity. It's as if they have lost their moral compass. Despite the world of communications we live in, senior executives and administrators are not protecting the integrity of management and the brands of their institutions.
How does crisis management play into this dynamic?
Struggling Fisker Automotive today laid off 160 staffers (80 percent of its employees) and handed its PR account to crisis firm Sitrick & Co. as the electric car company continues to negotiate a buyout deal with Chinese investors.
ICR is handling media and investor relations for Vancouver-based Lululemon Athletica as the trendy marketer of yoga gear is recalling its "see through" exercise pants.
In its March 18 recall announcement, Luluemon said the quality of its pants remains the same but the "coverage does not, resulting in a level of sheerness in some of our women’s black Luon bottoms that falls short or our very high standards."
Gulf of Mexico. Crisis. Social media takes over story. Tarnished brand.
No, we're not talking about BP this time. Carnival Cruise Lines is the global company facing a steady stream of negative press since its cruise ship Triumph suffered an engine fire Feb. 10 and lost most of its power with 4,200 tweeting, Facebooking and texting passengers on board.
But there was plenty of news for media to run with in the two-day span -- the fire broke out Sunday Morning and the press conference was held Tuesday night -- of silence from Carnival. Passengers on board were more than happy to share their deteriorating experience with the outside world. Word that some were sleeping on deck to avoid the heat and smell inside the ship, and that plastic bags were being used for bathrooms traveled widely.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.