Inside News of PR & Marketing Communications

Last Updated: Fri., Sep. 22, 2017 @ 2:11 pm

Category: ReputationReturn to Latest News
 

Trust in Political Parties Tanks

Thu, Jul. 6, 2017

By Jon Gingerich

GfK VereinTrust in economic and political institutions has declined markedly among U.S. residents in the last year, according to a recent international study conducted by GfK Verein.

The Human Side of Reputation Management

Mon, Apr. 10, 2017

By Cylvia Hayes

Cylvia HayesThere’s simply no way to be fully prepared for the emotional and psychological upheaval the first time you wind up being described in the headlines as someone you don’t even recognize. (2 reader comments)

ANA CEO Issues Plea for Brand Safety

Mon, Mar. 27, 2017

By Editorial Staff

Bob LiodiceANA CEO Bob Liodice has called for more diligence from digital advertising platforms in the wake of several ANA members stopping advertising on Google websites, including YouTube, after some ads were placed near content featuring hate speech and terrorist-oriented websites.

Kaleio Branding Consultancy Debuts

Wed, Mar. 1, 2017

By Editorial Staff

KaleioIntercom Americas, holding company for Latin America PR specialist JeffreyGroup, has launched int’l branding and business consulting firm Kaleio.

Amazon Tops Harris Poll's Rep Study

Fri, Feb. 10, 2017

By Editorial Staff

The Harris PollThe Internet’s largest retailer has recorded the highest reputation rating in the Harris Poll’s 18 years of study.

Edelman Trust Barometer Takes Biggest Dip

Thu, Jan. 26, 2017

By Jack O'Dwyer

Edelman Trust BarometerThe 2017 Edelman Trust Barometer, based on 25-minute online interviews with 1,850 respondents drawn from a sampling of more than 33,000 respondents, found the “largest drop ever” in trust in government, business, media and NGOs.

Jamestown Seeks PR for 400th Anniversary

Mon, Jul. 18, 2016

By Editorial Staff

jamestown-yorktownThe Williamsburg, Va.-foundation set up to commemorate the 400th anniversary of key events of the Virginia Colony, wants a PR firm to handle the three-year campaign.

Study: Millennials Value Professional, Social Reputations

Thu, Dec. 10, 2015

By Jon Gingerich

Millennials@Work: Perspectives on ReputationMillennials exhibit an acute awareness of their professional reputations, and place a greater value on face-to-face interactions and socializing with co-workers than their senior peers, according to a survey conducted by Weber Shandwick with the Institute for Public Relations.

Trump Freshens Up His Feud With Fox News

Tue, Sep. 22, 2015

By Matthew Schwartz

Donald TrumpThe Republican frontrunner Sept. 21 fired off a series of tweets directed against Fox News, adding yet another wrinkle to his ongoing feud with the cable news network.

MacKay Goes to Portland

Wed, Oct. 1, 2014

By Kevin McCauley

david mackayUK's Portland has hired David MacKay, a more than 30-year veteran of FleishmanHillard, Hill+Knowlton Strategies, Ketchum and Finn Partners, as general manager-US.

Activating Employee Brand Ambassadors

Wed, Apr. 2, 2014

By Kevin McCauley

weber shandwickWorkers are the best defenders of a corporate reputation, but many companies do little to motivate these potential brand ambassadors, according to research unveiled by Weber Shandwick today.

Making of a Presidential Reputation

Tue, Mar. 4, 2014

By Joshua Zeitz

zeitzFor those of us in the reputation business, there’s something to be learned from how historical figures and their advisors have crafted and in some cases manipulated public memory and legacy making.