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Category: PR VideosReturn to Latest News
Fri., Oct. 2, 2015
Verizon Dials Up Mobile Video Service
By Matthew Schwartz
Go90 appOnline video doesn’t have to be prohibitively expensive. It should be conversational, with a relevant message and devoid of marketing-and-sales jargon.
Category: PR Videos
Thu., Feb. 26, 2015
Morgan Stanley 'Hunger Games' Parody is PR Disaster
By Greg Hazley

morgan stanleyA leaked, internal Morgan Stanley video spoof of the "Hunger Games" has surfaced as a PR black eye mocking cutbacks at the investment bank. 

Category: PR Videos
Wed., Jun. 11, 2014
Twitter Kicks Off World Cup Thrust
By Kevin McCauley

twitterTwitter has tapped Goodby Silverstein & Partners for a video to encourage users to use the microblogging service during the World Cup soccer championship.

Category: PR Videos
Tue., May 13, 2014
Luntz on Sterling Apology: 'Stalin Did a Better Job'
By Greg Hazley
frank luntzDonald Sterling's mea culpa interview with CNN's Anderson Cooper was too little, too late and "nothing good came of it" for the LA Clippers owner, said pollster and communications advisor Frank Luntz.
Category: PR Videos
Wed., Apr. 16, 2014
PR, Press Must Face Each Other - PRSA's Walton
By Jack O'Dwyer
waltonPR people and editors “really need each other” and it will be a sad day if Twitter, Facebook, etc., completely replace face-to-face and voice-to-voice, said PRSA director Susan Walton.
Category: PR Videos
Thu., Feb. 20, 2014
Nadal: Keystone Should Get Approved
By Greg Hazley
miles nadalMiles Nadal, chairman and CEO of advertising and PR conglomerate MDC Partners, previewed the “3 Amigos Summit” this week in an appearance on Bloomberg TV and, brushing aside foreign oil and environmental concerns, said the controversial Keystone XL pipeline should get approved:
Category: PR Videos
Wed., Feb. 19, 2014
Video: Peggy Siegel on Oscar Season PR Tactics
By Greg Hazley
peggy siegelEntertainment PR guru Peggy Siegel explained to HuffPost Live how she works the Oscar season for clients and how the rules have changed.
Category: PR Videos
Mon., Jan. 6, 2014
Vid: Wealth Inequality in America
Wealth inequality in AmericaInfographics on the distribution of wealth in America...
Category: PR Videos
Fri., Nov. 8, 2013
Video: PR Advice for Mayor Rob Ford
By Greg Hazley
seitelPR counselor Fraser Seitel appeared on Fox News Channel's "America's Newsroom" to weigh in on Toronto Mayor Rob Ford's bizarre press conference:
Category: PR Videos
Tue., Oct. 29, 2013
Video: Obamcare's Web PR Woes
By Greg Hazley
eric dezenhallCrisis PR expert Eric Dezenhall appeared on CNBC to discuss the Obamacare website rollout and its "public relations, political and operational" problems:
Category: PR Videos
Fri., Oct. 4, 2013
Video: Carnival's Crisis PR Off Course
By Greg Hazley
wohlBill Wohl, corporate PR veteran of H-P, SAP and DuPont, told Bloomberg TV this week that Carnival Cruise Lines has taken a "number of positive steps" since the embattled company installed a new CEO last month, but its recent ad campaign is off base.
Category: PR Videos
Wed., Sep. 4, 2013
Vid: The Most Quoted Man in News
By Greg Hazley
packerGreg Packer, the master of getting his name in print so often he has been banned by some news outlets, talks to the New Yorker about his unique talent.
Category: PR Videos
Wed., Jul. 31, 2013
5W Hosts Client Briefing as Israeli-Palestinian Talks to Resume
By Kevin McCauley
As Israeli and Palestinian negotiators resume talks, 5W Public Relations arranged a private briefing for clients with Danny Danon, deputy defense minister and member of Israel's Knesset.
Category: PR Videos
Thu., Jul. 25, 2013
PR Guru Paul: Anthony Weiner 'Far From Dead'
By Greg Hazley
Mike PaulNew York PR counselor Mike Paul said embattled mayoral candidate Anthony Weiner is "far from dead" and has found a PR star in his wife, Huma.
Category: PR Videos
Tue., Jul. 9, 2013
HPC Produces Video of Rescued Kidnapping Victims
By Greg Hazley
clevelandHennes Paynter Communications, the Cleveland PR firm representing the three victims in that city's high profile kidnapping and rescue since May, produced and released a video of the women July 9, each thanking the public for support in recovering their lives.
Category: PR Videos
Tue., May 14, 2013
Vid: Kwittken on Bloomberg LP's Crisis PR
By Greg Hazley
Aaron KwittkenBloomberg deserves "major props" for its crisis response so far in the spying scandal that broke late last week, but it has a lot more damage control work to do, said Kwittken + Company CEO Aaron Kwittken in a CNBC appearance this morning:
Category: PR Videos
Wed., May 8, 2013
Video: Making It Work Between PR Pros and Journos
By Greg Hazley

Susan WaltonUniversity of North Dakota VP of PR Susan Walton tackles the sometimes "unharmonious" relationships between PR pros and journalists with her new book, "Making It Work: Improving the Relationship between Public Relations Spokespeople & Journalists," written with colleague Joel Campbell.

Category: PR Videos
Tue., Apr. 30, 2013
PR Video: Bombings Hurt Media, Twitter
By Greg Hazley
videoIn an inaugural vidcast, Peppercomm's Matt Purdue, Steve Cody and Ted Birkhahn discuss whether the media and Twitter lost credibility during the Boston Bombings...
Category: PR Videos
Wed., Apr. 24, 2013
PR School: Branding Video
By Fraser Seitel
Christy FerrerVideo is the star of the social media scene as PR firms forge branded content or native advertising to "friendly" media outlets.
Category: PR Videos
Fri., Apr. 19, 2013
Vid: Obama's Jedi Mind Meld - A PR Case Study
By Greg Hazley

jediDavid Erickson of the e-Strategy Blog breaks down how the White House turned President Obama's gaffe about Star Wars and Star Trek into a PR opportunity...

Category: PR Videos
Wed., Mar. 27, 2013
Video: PR Perspective on Obama's Trip to Israel
By Greg Hazley
Obama IsraelQorvis VP Will Dempster breaks down the complicated perceptions of President Obama's trip to Israel and American policy toward the Middle East democracy...
Category: PR Videos
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Commentary &
Prof. Development:
Tue., Oct. 25
NBC Doubling Down on Buzzfeed
By Ronn Torossian
Ronn Torossian

Tue., Oct. 25
The Problem with Cable TV Political Coverage
By Arthur Solomon
arthur solomon

Tue., Oct. 25
Leveraging Technology to Shape Health Messaging
By John Carnett
John Carnett

Mon., Oct. 24
Redefining Success: a Timeless Debate
By Stephanie DeViteri
Stephanie DeViteri

Mon., Oct. 24
Trump Fails Presidential Character Test, Bigly
By Bodine Williams
Bodine Williams

Fri., Oct. 21
Missed Opportunity of the 2016 Al Smith Dinner
By Patrick Hirigoyen
Patrick Hirigoyen

Fri., Oct. 21
It’s Not What You Know, But Who You Know
By Loren Antonio Duran
Loren Antonio Duran

Fri., Oct. 21
Defenders of the Healthcare Brand
By Lisa Kersey
Lisa Kersey

Thu., Oct. 20
Healthy Reputations Essential in Healthcare
By Gil Bashe &
Kristie Kuhl
Gil BasheKristie Kuhl

Wed., Oct. 19
Understanding the Executive Power of the President
By Robert Dilenschneider
Robert Dilenschneider

Wed., Oct. 19
PR Lessons From the Political Campaign
By Arthur Solomonarthur solomon

Wed., Oct. 19
Keeping Pace in an Evolving Marketplace
By Dan Martin
Dan Martin

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

Fri., Oct. 14
Compton Calls for Comms.
City of Compton

Tue., Oct. 11
FL Airport Seeks PR Pitches
Northwest Florida Beaches Int'l Airport

Thu., Oct. 6
Nassau Health Care Seeks Ad Agency

Wed., Oct. 5
Hawaii Calls for PR Services
Hawaii Tourism Authority

Tue., Oct. 4
Upstate NY DOT Seeks Broadcast, Media Buying Help
Warren County Tourism Department

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Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
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Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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