The Inside News of PR & Marketing Communications

Last Updated: Mon., Apr. 23, 2018 @ 4:25 pm

Category: ConsumerReturn to Latest News

Finn Partners' Thompson Shifts to Henkel

Tue, Jan. 30, 2018

By Kevin McCauley

Alexandra Kirsch ThompsonAlexandria Kirsch Thompson is leaving her VP-editorial & social strategy post at Finn Partners for a spot at Henkel, the German chemicals and consumer products powerhouse.

Consumer Facing Media is Critical Support to B2B Publicity

Wed, Dec. 6, 2017

By Paula Conway

Paula ConwayLimiting branding efforts for B2B clients to the trade press is a missed opportunity for communicators, who can often expand their outreach efforts with great success by leveraging consumer outlets as well.

Treemote Taps Coyne

Tue, Jun. 6, 2017

By Jon Gingerich

Treemote Remote control maker Treemote has engaged Coyne PR to drive awareness of the brand on the heels of its U.S. launch.

Play Fair Lands Litzky as AOR

Wed, Mar. 1, 2017

By Jon Gingerich

Play Fair Litzky Public Relations has been named agency of record for children’s event Play Fair.

STS Inks Signs Tilson as AOR

Fri, Feb. 17, 2017

By Jon Gingerich

STS InksTilson Public Relations has been named agency of record for global ink manufacturer STS Inks.

ADT Names Allison+Partners AOR

Fri, Feb. 3, 2017

By Jon Gingerich

ADTAllison+Partners has been named the agency of record for home and businesses security giant ADT.

Returning Apparel to the USA

Tue, Nov. 22, 2016

By Rene Henry

Rene HenryColleges and universities, as well as professional sports organizations, can lead the charge in rebuilding America’s sports apparel market.

Seeing Machines Signs Stratacomm

Mon, Nov. 14, 2016

By Jon Gingerich

Seeing Machines Driver monitoring technology company Seeing Machines has hired Stratacomm for U.S. communications support.

IKEA Hires Hoffman

Mon, Nov. 14, 2016

By Jon Gingerich

IKEAIKEA Singapore has named The Hoffman Agency its public relations agency of record.

QuickChess Pawns PR on Butler

Fri, Nov. 4, 2016

By Jon Gingerich

QuickChess Butler Associates has been hired to manage PR for kids' board game QuickChess to coincide with the 2016 World Chess Championship.

Happy Labor Day! People Rent Homes, Cars to Survive

Tue, Sep. 6, 2016

By Jack O'Dwyer

AirbnbLabor Day is a day that recognizes the achievements of the labor movement. But quite a few people are having to rely on their own ingenuity and creativity to get by, renting out their homes or parts of them and using their own cars as taxis.

Coyne Insures PR for Healthy Paws

Wed, Jul. 13, 2016

By Editorial Staff

healthy pawsAon Affinity's Healthy Paws Pet Insurance operation has engaged Coyne PR as AOR for PR to promote the brand and overall importance of pet insurance.

Santy Snags S+L Communications

Thu, Apr. 14, 2016

By Jon Gingerich

S+L, a Santy companyLos Angeles-based PR and marketing agency S+L Communications has been acquired by Scottsdale, AZ-based digital marketing communications firm Santy.

Ricola Retains Ink & Roses

Mon, Apr. 11, 2016

By Jon Gingerich

RicolaInk & Roses has been named agency of record for iconic herbal cough drop line Ricola US.

Megabus Picks Up Current as AOR

Thu, Mar. 10, 2016

By Jon Gingerich

MegabusCurrent has been named agency of record for North American intercity travel service Megabus.

Red PR Reps Good Dye Young

Tue, Mar. 8, 2016

By Jon Gingerich

Good Dye YoungRed PR has signed up DIY hair dye line Good Dye Young, founded by Nashville-based rock singer Hayley Williams.

Manifest Signs Joe Wicks

Tue, Mar. 1, 2016

By Jon Gingerich

Joe WicksOnline nutrition coach and fitness expert Joe Wicks has signed on with Manifest New York.

Audi of America Keeps PMK-BNC as AOR

Fri, Feb. 19, 2016

By Jon Gingerich

AudiPMK-BNC has named agency of record for Audi of America, retaining its decade-long partnership with the luxury automotive brand.

Hunter Handles BIC

Fri, Feb. 19, 2016

By Jon Gingerich

BIC Hunter Public Relations has been named agency of record for BIC Consumer Products USA.

Radio Flyer Rides Current

Fri, Jan. 8, 2016

By Jon Gingerich

Radio FlyerIconic, Chicago-based brand Radio Flyer, Inc. has named Current its PR agency of record.