Inside News of PR & Marketing Communications

Last Updated: Fri., Jan. 19, 2018 @ 3:25 pm

Category: PR CommentaryReturn to Latest News

The Media Maestros Who Brought Down Weinstein

Thu, Oct. 19, 2017

By Eric Starkman

Eric StarkmanThere’s more to the story surrounding the media's impressive takedown of Harvey Weinstein than what’s being publicly reported. (1 reader comment)

Team Trump Must Be 'Fake News'

Wed, Oct. 18, 2017

By Kevin McCauley

Politico/Morning Consult pollIt's surprising that only 46 percent of voters believe the media make up stories about Donald Trump. The off-the-wall actions/policies of Team Trump must be 'fake news.' Right? (4 reader comments)

BlackRock's Empty Words on Climate Change

Tue, Oct. 17, 2017

By Kevin McCauley

BlackRock reportBlackRock, the world's largest investment firm, says investors cannot ignore climate change, and then votes against shareholder resolutions calling for oil companies to act on global warming.

Google Boosts Image with Tech Jobs Investment

Mon, Oct. 16, 2017

By Ronn Torossian

Ronn TorossianGoogle's announcement of a new $1 billion jobs training initiative, which aims to connect job seekers with tech companies, could put the tech giant’s reputation on improved footing. (1 reader comment)

'Mad Dog' Mattis Champions Openness with Press

Wed, Oct. 11, 2017

By Kevin McCauley

James MattisDefense Secretary James "Mad Dog" Mattis wants commanders to be as open and transparent as possible with the media, unlike the commander-in-chief who berates the press at every opportunity. (2 reader comments)

Why Netflix Can Justify Another Rate Hike

Tue, Oct. 10, 2017

By Ronn Torossian

Ronn TorossianNetflix's recent decision to once again raise its monthly rates could revive a long-dead crisis for the premier streaming media company. (1 reader comment)

Wages of Willful Ignorance

Mon, Oct. 9, 2017

By Kevin Foley

Kevin FoleyDonald Trump relies on shills like Mike Huckabee to feed meat to his political base because he can’t do real interviews because he’ll be forced to defend and justify his administration, just like past presidents had to do. (1 reader comment)

Trump Topples Pope. Francis Gets Revenge.

Fri, Oct. 6, 2017

By Kevin McCauley

Trump and PopeDonald Trump has surpassed his nemesis, Pope Francis, as ruler of the Twittersphere among world leaders, but the Pontiff may soon enjoy a measure of revenge on the 'fake news' front.

Is the Grim Reaper at the Door of Local News Operations?

Thu, Oct. 5, 2017

By Rick French

Rick FrenchThe FCC will review a draft order on Oct. 24 that would could kill local TV and radio newsrooms and shift creation of "local" content to a centralized studio that could be thousands of miles away. (4 reader comments)

Reversing PRís Declining Profits

Thu, Sep. 28, 2017

By Anna Ruth Williams

Anna Ruth WilliamsEarnings at the largest independent agencies and holding companies have dipped in recent years, even as the U.S. economy has turned around. By thinking outside of the box, however, the industry can change course and regain profitability. (2 reader comments)

Tough Road Ahead for Sustainability PR

Wed, Sep. 27, 2017

By Kevin McCauley

G&S Business Communications: Sense & Sustainability StudyHas sustainability run its course? Perhaps, according to the recently released “Sense & Sustainability” report from G&S Business Communications.

Stand Tall, NFL

Mon, Sep. 25, 2017

By Kevin McCauley

NFLPresident Trump takes on the National Football League to divert attention from the expected failure of Republicans to kill ObamaCare, which rivaled THE WALL as his top campaign promise.

Doing the Expedient Thing

Mon, Sep. 25, 2017

By Fraser Seitel

Fraser SeitelThe NFL was well on its way to getting fans to forget the problems introduced by former quarterback Colin Kapernick, who famously refused to stand for the National Anthem and salute the flag for a country he claimed "oppresses people of color," and then President Trump reignited the unwanted, unneeded and ultimately unwinnable PR firestorm. (2 reader comments)

Burson Spills Beans on Controversial Clients

Tue, Sep. 19, 2017

By Kevin McCauley

The Business of Persuasion by Harold BursonHarold Burson is one of the most respected and influential people in PR, partly due to his philosophy of upholding the First Amendment rights of speech and press- even when a controversial client may result in a backlash against his firm, Burson-Marsteller.

Media Bigwigs Go Overboard in Trashing Sean Spicer

Mon, Sep. 18, 2017

By Kevin McCauley

Sean Spicer at The EmmysMedia bigwigs expressed outrage over former White House press secretary Sean Spicer’s cameo appearance on the Emmy Awards program last night. They should lighten up. (3 reader comments)

Can Polaroid Make a Comeback?

Mon, Sep. 18, 2017

By Ronn Torossian

Ronn TorossianCamera brand Polaroid believes it now has the answer to compete in a marketplace that has moved away from instant film. But will their plan work? (2 reader comments)

Millennial PR Firm Owners Destined to Shake Up Industry

Mon, Sep. 11, 2017

By Rick Gould

Rick GouldAs Millennial-run PR firms become mainstream, it’s important that older firm owners — and the industry at large — recognize the serious impact this demographic is having on the PR landscape. (1 reader comment)

Remembering 9/11

Mon, Sep. 11, 2017

By Kevin McCauley

Remembering 9/11The PR community today remembers the nearly 3,000 people murdered 16 years ago during the World Trade Center/Pentagon terror attacks and plane crash in Pennsylvania. (1 reader comment)