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Tue., Oct. 13, 2015
PR Links: No 'Fomo' in Media; Getting an investor's attention; How Snapchat Shed its Sexting Rep...
By Greg Hazley

Comment 'There's no FOMO in media,' and 9 other PR tips from a tech journalist (Observer) 

IR How do you get an investor's attention? (James MacGregor) 

Pivot How Snapchat shed its sexting reputation (HuffPost) 

Content PR is the best kept secret in effective content marketing (F. Strong) 

Data Big Data 101 for PR (F. Jing)

Baseball Meet the man keeing the Jays' reputation intact (Toronto Star) 

Baseball Yankees' former PR director remebers Yogi Berra (NY Times video) 

Politics What everyone wants out of tonight's Democratic presidential primary debate (Quartz) 

Entertainment Content lessons from the summer's biggest movie hits and misses (J. Rush) 

Category: PR Links
Mon., Oct. 12, 2015
A Week After Dorsey Takes Charge, Twitter Readies Layoffs
By Matthew Schwartz

Jack DorseyThe bulk of the cuts may come from the engineering department, which makes up about half the staff, according to Re /code.

Category: Social Media
Mon., Oct. 12, 2015
Greater Louisville names new public affairs and strategy executive
By Matthew Schwartz
Sarah Davasher-WisdomDavasher-Wisdom is responsible for communications, public relations, board relations and planning.
Category: Personnel Appointments
Mon., Oct. 12, 2015
BIC Consumer Products Seeks RFP for Branding
By Matthew Schwartz

BICThe company’s brand PR team is part of the marketing department and is separate from corporate communications/corporate PR. 

Category: RFPs
Fri., Oct. 9, 2015
Virginia Draws PR RFP to Wean Off Tobacco Industry
By Greg Hazley
tobaccoVirginia, a top four state for tobacco production, is looking for PR help for its program to wean the Commonwealth off the tobacco industry.
Category: RFPs
Fri., Oct. 9, 2015
NTVB Buys TV Guide
By Jon Gingerich
tv guideIconic magazine TV Guide has been bought by TV Weekly publisher NTVB Media.
Category: Media News
Fri., Oct. 9, 2015
A Baker's Dozen: Strategic Tips for PR Buyers and Sellers
By Rick Gould
Rick GouldAs the PR M&A market heats up, what do potential buyers (and sellers) need to think about?
Category: M&A
Fri., Oct. 9, 2015
In Healthcare, Focusing on Your Marketing Niche is Key
By Dan Martin
Dan MartinPersonalizing stories and focusing on target audiences within your market niche is crucial in healthcare marketing. Here are some tips professionals can use to discover their niche, own it and achieve success.
Category: Healthcare PR
Fri., Oct. 9, 2015
Pandora Buys Ticketfly for $450 Million
By Jon Gingerich
Pandora & TicketFlyPandora will purchase live events company Ticketfly for a reported $450M in cash and stock. That acquisition now allows a major music marketing opportunity for the Internet streaming service.
Category: Media News
Fri., Oct. 9, 2015
Karbo Communications Program Targets Tech Startups
By Matthew Schwartz
Karbo CommunicationsThe offering includes spokesperson coaching, story pitching to top-tier press and media kit/press material.
Category: Technology PR
Fri., Oct. 9, 2015
Building Value Proposition in a Cost-Minded World
By Michael Rinaldo
Michael RinaldoChallenges abound surrounding notions of cost and value in today’s pharmaceutical and biotech industries. Healthcare communicators crafting messages with a “value story” need to keep in mind that it’s not just about the data.
Category: Healthcare PR
Fri., Oct. 9, 2015
Twitter Expands Pre-Roll Video Ad Marketplace
By Matthew Schwartz

TwitterDuring Twitter’s earnings conference call for the last quarter, newly installed CEO Jack Dorsey said the company needs to improve its messaging to the marketplace (read: better PR).

Category: Social Media
Fri., Oct. 9, 2015
Wingo Joins Ad Council Board
By Jon Gingerich

Robert WingoThe Ad Council has elected Robert Wingo, chairman of Austin-based agency SandersWingo, to the non-profit's board of directors.

Category: Personnel Appointments
Fri., Oct. 9, 2015
Boycott Supermarket Say Westhampton Citizens
By Jack O'Dwyer
Waldbaum'sEmployees of the Waldbaum’s supermarket in Westhampton Beach, told they will lose their jobs, are asking fellow citizens to boycott the Best Yet Market chain that is on the verge of taking over the store.
Category: Public Affairs
Fri., Oct. 9, 2015
PR Council Announces 2016 Board of Directors
By Matthew Schwartz

PR CouncilChristopher Graves, Global Chairman of Ogilvy Public Relations, gets a second term as Chair. 

Category: Associations
Fri., Oct. 9, 2015
Penn-Led Investment Firm Buys SKDKnick
By Greg Hazley
skdkStagwell Group, the investment group led by polling guru and former Burson-Marsteller chief Mark Penn, has made its first major deal with a move to buy SKDKnickerbocker, the Democrat-heavy PR and public affairs firm.
Category: PR Firms
Fri., Oct. 9, 2015
PR Links: Handling nightmare PR clients; People magazine speaks out on gun violence; Carson: Media = used car salesman
By Greg Hazley
Clients Handling nightmare PR clients (R. Wynne) 

Tech Elon Musk says Apple is the 'graveyard' for fired Tesla staff (Guardian) 

Issues People magazine speaks out on gun violence (Ad Age) 

Crisis Statement from Northern Arizona Univ regarding shooting on campus (PR) 

Obit Music publicist to Aretha Franklin dies at 64 (Billboard) 

Politics Ben Carson: Media reputation is 'down there with used care salesmen' (Wash Post) 

Optics Obama's Oregon visit draws ire of guns-rights advocates (WSJ) 
Category: PR Links

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Tue., Aug. 23
Sponsors Dump Lochte; Mom had Tipped Press
By Jack O'Dwyer

Tue., Aug. 23
Keillor Retires with Crisis Averted
By Joe Honick

Mon., Aug. 22
Brazil, Olympics Officials and Media Savage Lochte; Accuser Is Accused
By Jack O'Dwyer

Mon., Aug. 22
It's Time to Show Some Respect for Our Flag
By Bill Huey

Fri., Aug. 19
Donald Trump's 'Apology'
By Arthur Solomon

Thu., Aug. 18
What Roger Ailes Should Tell Trump
By Fraser Seitel

Thu., Aug. 18
What PR Can Learn From This Election Cycle
By Wendy Glavin

Tue., Aug. 16
The Commonality Of PR People And Donald Trump
By Arthur Solomon

Fri., Aug. 12
Business Lessons Learned from Rio Olympics
By Ronn Torossian

Thu., Aug. 11
New York Times Decries “Vanishing” Jury Trials
By Jack O'Dwyer

Mon., Aug. 8
“Branded” Media Content Fights Facebook (and Loses)
By Jack O'Dwyer

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Aug. 22, 2016
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Aug. '16
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O'Dwyer's June Multicultural & Int'l PR Magazine O'Dwyer's June Multicultural & Int'l PR Magazine
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Profiles of Multicultural/Diversity & Int'l PR Firms
O'Dwyer's May PR Firm Rankings Magazine O'Dwyer's May PR Firm Rankings Magazine
May '16
PR Firm Rankings Special Issue
O'Dwyer's April Broadcast & Social Media Magazine O'Dwyer's April Broadcast & Social Media Magazine
Apr. '16
Profiles of Broadcast Media Services Cos. & Social Media PR Firms
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Mar. '16
Profiles of Food & Beverage PR Firms
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Feb. '16
Profiles of Environmental PR & Public Affairs Firms
O'Dwyer's January PR Buyer's Guide O'Dwyer's January PR Buyer's Guide
Jan. '16
PR Buyer's Guide & Profiles of Crisis Communications Firms
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O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
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