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Fri., Apr. 26, 2013
Murdoch Eyes 15% Comp Boost
By Kevin McCauley
News Corp. CEO Rupert Murdoch will receive a 15 percent rise in 2014 total targeted compensation to $28.3M when the media combine splits into Twenty-First Century Fox Inc. (entertainment) and new News Corp. (newspaper/educational group).
Category: Media News
Fri., Apr. 26, 2013
Media: Yahoo Chair to Exit, McClatchy Q1 Loss Widens, Spin Grabs Vibe
By Kevin McCauley
spin, vibeYahoo chairman who led CEO's ouster last year to exit . . . McClatchy first quarter loss widens on debt refinancing  . . . SpinMedia acquires R&B mag and web portal Vibe . . .
Category: Media News
Fri., Apr. 26, 2013
How to Link Products to Stars
By Jack ODwyer
celebrity leverageCelebrity Leverage, by West Hollywood publicist Jordan McAuley, is a fabulous guide to linking products and personalities to celebrities of all types to capitalize on the celebrity mania that is gripping the country.
Category: PR Library
Fri., Apr. 26, 2013
WPP Posts 4% Revenue Rise, PR Slips 1.4%
By Kevin McCauley
WPP today reported a four percent rise in Q1 revenues to $3.9B as its business advanced against all sectors, expect the PA, PR group.
Category: Public Affairs
Fri., Apr. 26, 2013
Alaska Wants to Gauge Global Perception of Its Seafood
By Greg Hazley
alaskaThe public corporation that promotes Alaskan seafood globally wants a firm to evaluate its international marketing efforts and gauge the global perception among consumers and the food industry of its products.
Category: Travel PR
Fri., Apr. 26, 2013
MDC Revenue Jumps in Q1
By Greg Hazley
MDC Partners posted a 13.6% increase in first quarter revenue to $267M on the strength of $53.1M in net new business wins during the period.
Category: Marketing Communications
Fri., Apr. 26, 2013
Pension Giant Eyes PR Counsel
By Greg Hazley
California's influential $161B pension fund for teachers, marking its 100th year in 2013, has kicked off a review for PR and public affairs counsel.
Category: RFPs
Thu., Apr. 25, 2013
NY Times Flunks PR
By Kevin McCauley
ny timesThe New York Times Co. is the No. 1 newspaper company in the world, but it has much to learn about PR. Take today's communiqué from its PR unit...
Category: Media News
Thu., Apr. 25, 2013
Obstacle Race Producer Handles Racer Death
By Greg Hazley
Tough MudderThe global obstacle race phenomenon suffered a setback April 21 after the death of a 28-year-old racer in a West Virginia event run by Tough Mudder, one of the fast-growing industry's top producers.
Category: Crisis Communications
Thu., Apr. 25, 2013
Edelman: Not Everyone Deserves PR Counsel
By Jack ODwyer
Richard Edelman"'PR is not like the law,'" said Richard Edelman, quoting his later father, Dan, before an audience of 185 at the Bryant Park Grill, New York, last night. Edelman, who accepted the Paladin Award of the Foundation of PRSA in behalf of his father, said Dan believed that "not everyone deserves representation."

Category: PR Ethics
Thu., Apr. 25, 2013
NRA Lobbyists, PR Firms Targeted
By Kevin McCauley

FTI Consulting and Burson-Marsteller lobbying units are targets of anti-NRA protest in D.C. today.

Category: Public Affairs
Thu., Apr. 25, 2013
China PR Deal Buoys Huntsworth
By Greg Hazley
HuntsworthChina's largest PR group, BlueFocus Communications, plans to take a nearly 20% stake in London-based PR group Huntsworth worth $56.3M that will see both conglomerates work together on global business.
Category: International
Thu., Apr. 25, 2013
Burson Recruits Edelman Research Chief
By Greg Hazley
Steve LombardoBurson-Marsteller has recruited Edelman research and analytics chief Steve Lombardo to chair its U.S. public affairs practice in Washington.
Category: PR Firms
Thu., Apr. 25, 2013
Rutgers Hires Crisis PR Help
By Greg Hazley
RutgersRutgers University, embroiled in a scandal that led to the ouster of its basketball coach and athletic director, has brought in crisis PR support.
Category: Crisis Communications
Wed., Apr. 24, 2013
Ex-Guinness PR Chief Hops to PN
By Kevin McCauley
Beth DaviesPorter Novelli cheers Beth Davies as former global PR chief of Guinness takes executive VP post.
Category: Personnel Appointments
Wed., Apr. 24, 2013
Cision Growth, Revenue Slip in Q1
By Greg Hazley
Cision reported organic growth declined two percent during the first quarter while revenue fell nearly 14% to SEK 204M ($30.7M), following the divestiture of its print monitoring business and weaker renewals.
Category: PR Services
Wed., Apr. 24, 2013
NJ Eyes $25M to Shore Up Tourism Image After Sandy
By Greg Hazley
NJNew Jersey is set to award a marketing contract worth up to $25M to East Rutherford-based MWW as the Garden State plans to use federal funds to pitch its comeback from Hurricane Sandy to tourists.
Category: Travel PR
Wed., Apr. 24, 2013
PR's Role in Creating Content Noted at B-M's 60th
By Jack ODwyer
Burson-Marsteller"Content is one of life's necessities like food and water and we in PR play a critical role in setting the content standard," Burson-Marsteller founder Harold Burson told the firm’s 60th anniversary celebration last night.
Category: PR Firms
Wed., Apr. 24, 2013
Edelman Fills European CEO Slot
By Kevin McCauley
Michael StewartEdelman has recruited McKinsey & Company global director of PR to helm its Europe and CIS (former Soviet Union states) region effective in late July.
Category: PR Firms
Wed., Apr. 24, 2013
PR School: Branding Video
By Fraser Seitel
Christy FerrerVideo is the star of the social media scene as PR firms forge branded content or native advertising to "friendly" media outlets.
Category: PR Videos
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Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
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It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
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Top PR Firms - 2014 Rankings
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
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