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Adidas in 2008 signed an 11-year sponsorship deal with the IAAF for upwards of $33 million. In the wake of the biggest doping scandal to hit the IAAF, however, Adidas is now looking for a way out.
McGrath/Power Public Relations and Communications has become AOR for Constance Therapeutics, a manufacturer of medicinal cannabis oil.
Media Why media companies are to thank for Facebook's success (Yahoo)
Content For brands running successful brand journalism programs (M. Materise)
Media Murdoch leaving Ailes alone to handle Trump crisis (New York)
Politics Does Bloomberg's possible candidacy impact the 2016 race ? (D. Payne)
Digital Marketing in the moments to reach customers online (NY Times)
Crisis Latest developments in Flint water crisis (AP)
Digital SEO pro gets jail time for 'negative review' extortion (SBT)
Recognition PR earned its place long before 2016 (G. Dietrich)
Crisis Takata CEO to offer resignation over explosive air bags (Reuters)
Int'l A conversation on how to fix Israel's PR (R. Torok)
Int'l Saudi Arabia deserves its appalling international reputation (Independent)
The health crisis unfolding in Flint, Michigan, is a tale of inept leadership, unfathomable government neglect, and a gross failure on behalf of state and local officials to inform and protect the public.
As we approach Super Bowl 50, PR firms should use the 2015 Super Bowl as a case study in how the best planned marketing campaigns can easily fall apart because there are many lessons learned from the big game.
Sadly and perilously, it’s no longer whether Trump/Cruz or Clinton/Sanders may become winners in November, nearly insomuch as what this recent picture of American politics says to the nation and the rest of the world.
The Yorktown-Jamestown Foundation seeks proposals from PR firms with a travel and tourism practice that can generate media and awareness for a soon-to-be unveiled museum dedicated to the American Revolution.