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Tue., Nov. 3, 2015
South Park Wants Tourism Marketing Plan
By Greg Hazley
 
ColoradoCentral Colorado region, including the massive high-altitude grassland known as South Park, is on the hunt for an agency to develop a three-year tourism PR and marketing plan to tout its natural attractions to outdoor-minded visitors.
Category: RFPs
Tue., Nov. 3, 2015
Sard, Joele Frank Work $7B TeamHealth Courtship
By Greg Hazley
 
teamhealthSard Verbinnen & Co. and Joele Frank are prescribing PR counsel for the scuttled $7.6B healthcare acquisition of TeamHealth Holdings by AmSurg Corp.
Category: M&A
Tue., Nov. 3, 2015
Debatable GOP Debate Tactics
By Arthur Solomon
 
arthur solomonAs Republicans threaten to boycott media over "unfair" questions, odds are that the they will not deny themselves the opportunity of appearing on national television.
Category: Public Affairs
Tue., Nov. 3, 2015
PR Links: Why Volkswagen Should Embrace Diesel-gate; Fire the Wall St Journal!
By Greg Hazley
 

Finance Short seller who took on ‘porn king’ still standing (WSJ) 

Crisis Why Volkswagen’s PR disaster was totally predictable (G. Smith) 

Crisis Why Volkswagen should embrace diesel gate (R. Verbeek) 

Food Juice firm force the close after FDA raises safety concerns (FQN) 

Comment Fire the Wall Street Journal! (S. Cody) 

Q&A Five things you should know about Larry Weber (Globe) 

Finance Bill Ackman hits Sard, defends position in Valeant (BI) 

Comment The emoji-fication of marketing must stop (J. Cuban) 

Int’l The poor undervalued Israeli PR flack (Haaretz) 

Travel The health risks of business travel (HBR) 

Obit Ahmed Chalabi: Exile who urged US to invade Iraq (Guardian) 

Category: PR Links
Mon., Nov. 2, 2015
EPA Accuses Volkswagen of Cheating on Audi, Porsche diesel SUVs, too
By Matthew Schwartz
 

AudiThe latest allegation cast doubt on the company’s past statements about the situation, since the EPA first accused the company of cheating emissions regulations on diesel cars on Sept. 18.

Category: Crisis Communications
Mon., Nov. 2, 2015
Staying on the PR Track as a New Mom
By Kathleen Henson
 
Kathleen HensonSome valuable lessons for how to nurture new moms and ensure that the PR mom track doesn’t derail a career.
Category: Public Relations
Mon., Nov. 2, 2015
To Be or Not to Be an AOR: The 30,000-foot View from Southwest Airlines
By Linda Rutherford
 

Linda RutherfordHow do brands, companies and organizations plan for agencies’ needs? Is an agency of record the right solution for your organization? The answer may depend on how your business is designed.

Category: Corporate Communications
Mon., Nov. 2, 2015
Rutenberg Rents Rubenstein
By Jon Gingerich
 
Rubenstein PRRubenstein PR has been picked AOR for New York City residential real estate firm Charles Rutenberg, LLC.
Category: News of Accounts
Mon., Nov. 2, 2015
Freedom Communications Files for Bankruptcy (Again)
By Matthew Schwartz
 

Freedom Comms. Inc.It’s the second time in six years that Freedom has filed for bankruptcy, as the publisher focused on its print product just as digital communications were starting to grow considerably.

Category: Media News
Mon., Nov. 2, 2015
Trinske Swims to SeaWorld as IR VP
By Jon Gingerich
 
seaworldSeaWorld Entertainment, Inc. has hired Mark Trinske as its newest investor relations VP.
Category: Personnel Appointments
Mon., Nov. 2, 2015
MarketingSherpa Surveys Find Major Disconnect Between Marketers and Consumers
By Matthew Schwartz
 

Disconnected imageWith apologies to Wile E. Coyote, it looks like marketers need to go back to the drawing board to create email campaigns that are more in tune with what their customers and prospects want from the channel.

Category: Corporate Communications
Mon., Nov. 2, 2015
Survey Cites Need for PR Industry to Boost Diversity, Work With Small and Minority Owned Businesses.
By Matthew Schwartz
 

National Black PR Society SurveyA new white paper shows that while progress has been made among black PR professionals there still are few black communicators in leadership roles where they work.

Category: Public Relations Society
Mon., Nov. 2, 2015
ICR rolls out Rebranding New Subsidiary Catering to Capital Markets
By Matthew Schwartz
 

ICRAs part of the rebranding, ICR also changed the name of its annual investor conference, formerly known as the ICR XChange, to the ICR Conference. 

Category: PR Firms
Mon., Nov. 2, 2015
Crain Promotes Cedo to Director of Marketing Communications
By Matthew Schwartz
 
Eric CedoCedo will lead the B2B media company’s marketing communications strategy and external communications and will be responsible for corporate brand awareness, community engagement and media relations.
Category: Personnel Appointments
Mon., Nov. 2, 2015
Citizens Rebel vs. Westhampton Officials, Score Some Victories
By Jack O'Dwyer
 

Tom MooreThe citizen revolt against officials in Westhampton has brought some victories including the resignation of three of the five library trustees and the switch of meetings to nighttime. Emails of the trustees are to be provided. 

Category: Public Affairs
Mon., Nov. 2, 2015
Cervone Adds Foundation Duties to GM PR Role
By Greg Hazley
 
tony cervoneTony Cervone, who left Volkswagen last year to guide communications at GM during the automaker's recall crisis, has added oversight of the GM Foundation to his duties on the exit of the company's top lobbyist.
Category: Corporate Communications
Mon., Nov. 2, 2015
PR Links: The Future of PR; 5 Major Changes for PR; 3 Things to Do During a Recall
By Greg Hazley
 

PR The biggest ever conversation about the future of PR launches (N. Hobson) 

Industry Five ways PR has changed dramatically in the past five years (J. Wheeler) 

Storytelling The anecdote to the rat race (R. Stevens) 

Crisis Three things to do during a recall (P. Gillott) 

Beauty L'Oreal launches beauty site to promote industry, not brand (C. Noricks)

Forecast 2016 social network predictions: Back to 1999? (A. Stoltzfus) 

IR Valeant shows the perils of fantasy numbers (NY Times) 

Tools 5 data visualization tools that anyone case use (J. Dougherty) 

Category: PR Links
Fri., Oct. 30, 2015
National Women's Council Seeks PR Help
By Greg Hazley
 
nwbcThe National Women's Business Council, a federal unit of the Small Business Administration that advises the President and Congress on issues close to female business owners, is looking for PR help.
Category: RFPs
Fri., Oct. 30, 2015
Blog: One-Time Conservative Hero Ryan Weathers Pundit Backlash
By Jon Gingerich
 
Paul RyanPaul Ryan's nomination as House Speaker resulted in a puzzling firestorm of criticism from the same conservative pundits who previously supported him.
Category: Public Affairs

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Commentary &
Prof. Development:
Fri., Dec. 2
Wearing Blinders: The Sports Sponsors Playbook
By Arthur Solomon
Arthur Solomon

Thu., Dec. 1
A Vote is Only the Beginning of Democracy
By Joe Honick
Joe Honick

Tue., Nov. 29
Taxes and Identity Theft
By Richard Goldstein
Richard Goldstein

Tue., Nov. 29
Storyshowing 2.0: Catering to Instantaneous Need
By Rory Schaff
Rory Schaff

Mon., Nov. 28
Anti-Trump Journalist Group Has Banquet Sans Humble Pie
By Jack O'Dwyer
Ronn Torossian

Mon., Nov. 28
The Art of Trump’s Failed NYT Deal
By Eric Starkman
Eric Starkman

Mon., Nov. 28
Lufthansa Flies Into PR Nightmare
By Ronn Torossian
Ronn Torossian

Mon., Nov. 28
Matching the Vision of PR Buyers with PR Sellers
By Rick Gould
Rick Gould

Mon., Nov. 28
Corporations Look to White House for Top Comms. Pros
By Nick Kalm
Nick Kalm

Wed., Nov. 23
Double Spaces Are Dead. Here’s Why You Should Care
By Rachel Thomas
Rachel Thomas

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

 
PR RFPs:

Mon., Nov. 28
Rhode Island Issues RFPs
Rhode Island Commerce Corporation

Tue., Nov. 22
BK Navy Yard Wants Site Redesign
By Jon Gingerich
Brooklyn Navy Yard Development Corporation

Fri, Nov. 11
Barbados Tourism Looks for Agency of Record in US
Barbados RFP

Fri., Nov. 4
Vidalia Onion Committee Requests Marketing Proposals
Vidalia Onion Committee

Thu., Nov. 3
Wiki Education Foundation Wants Communications Help
Wiki Education Foundation

Fri., Oct. 28
AR Dept. of Parks and Tourism Seeks AOR
Arkansas Department of Parks and Tourism

Thu., Oct. 20
Santa Monica Seeks Marketing Help
Santa Monica

Mon., Oct. 17
Redmond, WA Wants Creative Services
City of Redmond

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP
archive

 
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Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
 
Top 10 PR firms for 2016:
1. APCO Worldwide, D.C. - $119,858,300
2. WE, Wash. - $98,782,000
3. W2O Group, San Fran. - $95,010,000
4. Ruder Finn, NY - $74,000,000
5. Finn Partners, New York - $71,481,000
6. LEWIS, San Fran. - $68,585,000
7. ICR, CT - $56,208,757
8. Zeno Group, New York - $47,343,821
9. PadillaCRT, New York - $34,813,666
10. Global Strategy, New York - $31,000,000
Full ranking of firms >>
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