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O'Dwyer's Inside News of Public Relations & Marketing Communications - odwyerpr.com Multicultural/Diversity & Int'l PR: June '15
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Tue., May 20, 2014
Tribune Profits Plunge in Q1
By Greg Hazley
 
tribuneTribune Company reported first quarter gains in its broadcasting operations offset declines in publishing as revenues climbed 21% on the $2.5B acquisition of Local TV, but net income fell 29.6% to $41.1M.
Category: Media News
Tue., May 20, 2014
Henry: Yahoo Can Learn Courtesy, Communication from Microsoft
By Rene Henry
 

rene henryYahoo chief Marissa Mayer and her colleagues in Silicon Valley need to be less insular and learn the basics of old fashioned common courtesy, customer service and professionalism from Microsoft.

Category: Technology PR
Tue., May 20, 2014
APCO Maps PR for Albania After Competition
By Greg Hazley
 

albaniaAPCO Worldwide and its StrawberryFrog ad unit have won a unique competitive pitch to guide travel PR and marketing for Albania, the Southeastern European country on the eastern shores of the Adriatic Sea.

Category: Travel PR
Mon., May 19, 2014
Who Needs Omnicom? Certainly Not Publicis
By Kevin McCauley
 
maurice levyPublicis Groupe today announced a multi-year partnership with Facebook that reportedly covers about $500M in North American advertising.
Category: Marketing Communications
Mon., May 19, 2014
PR Links of the Day
By Greg Hazley
 
Int'l Putin spin doctors pitch pancakes, ignore Ukraine(Bloomberg) 
Corporate Sorrell's WPP joins pay revolt as Kentz, Chime feel anger of shareholders (Independent) 
Media Content isn't king: A less from the NY Times (C. Penn) 
Entertainment Why Jay Z and Beyonce need help from their publicists (Cosmopolitan) 
Legal Jury finds for Anheuser-Busch in gender bias case brought by ex-PR staffer (Post-Dispatch)
Strategy Most PR folks don't use outlines, but they really should(M. Drago) 
Digital 5 steps to ensure a successful digital property (J. Poulos) 
Social When hashtags go terribly wrong (S. Wood)
Category: PR Links
Mon., May 19, 2014
Healthcare Institute Hit as 'Death Panel' Seeks PR Help
By Greg Hazley
 
prcoriA Washington-based non-governmental organization created by the Affordable Care Act to study medical treatments for effectiveness has reached out for communications support.
Category: RFPs
Mon., May 19, 2014
Cervone Jumps into GM's PR Hot Seat
By Kevin McCauley
 
tony cervoneTony Cervone is returning to General Motors for the senior VP-global communications role, leaving his executive VP-global communications post at Volkswagen's US operation.
Category: Corporate Communications
Mon., May 19, 2014
Brunswick, Joele Frank Advise $48.5B AT&T-DirecTV Deal
By Greg Hazley
 
directvJoele Frank, Wilkinson Brimmer Katcher and Brunswick Group are working AT&T's $48.5B acquisition of the top satellite TV provider.
Category: M&A
Mon., May 19, 2014
Story No One Wants: PRSA's Feeble Finances, CEO Out
By Jack O'Dwyer
 

bill murrayPR Society of America's 2013 income was less than it was in 2006; member total is where it was in 2000; only $1,057 was spent on "ethics in 2013," and $423K CEO Bill Murray suddenly quit. But no one's interested in this story (except us).

 
Category: PRSA
Fri., May 16, 2014
PR Jobs of the Week
By Greg Hazley
 
PR job listings from odwyerpr.com this week...
Category: PR Jobs
Fri., May 16, 2014
PR Links of the Day
By Greg Hazley
 
Corporate Target CMO on why he embraced that anonymous Gawker critic (Ad Age) 
Crisis When crisis strikes: A step-by-step guide to the response(WSJ) 
PA Keystone XL is all lobbied up with no place to go (R. Levick) 
Content If a content marketer is the chef, software is the kitchen(N. Mendoza) 
SEO The right to be forgotten: the new crisis comms tool (C. Bosch)
Stunts Cat that saved boy from dog will throw out first pitch at baseball game (Deadspin) 
Media Ad Age had to pull its cover after Omnicom-Publicis fell apart (Ad Age) 
Crisis Feds hit GM with $35M fine over recalls (The Hill) 
PR 101 Five tips for grabbing media attention at trade shows (H. Schroder) 
Int'l FIFA president: Awarding World Cup to Qatar was mistake(Guardian)
Category: PR Links
Fri., May 16, 2014
VA Official Resigns Amid Probe
By Greg Hazley
 
robert petzelRobert Petzel, a senior official at the US Dept. of Veterans Affairs who penned a May 15 USA Today op-ed piece on the crisis at the federal agency, resigned today.
Category: Crisis Communications
Fri., May 16, 2014
Eastern Air Lines Books PR for Return
By Greg Hazley
 
easternEastern Air Lines Group has booked Trimention Global Communications as AOR as it plans to bring back the defunct Miami-based carrier.
Category: Travel PR
Fri., May 16, 2014
Kekst, Joele Frank Square Off in Hostile Bid for Gentiva
By Greg Hazley
 
gentivaGentiva Health Services, a home healthcare provider, has engaged Kekst and Company for PR support as it works to fend off a $533M hostile bid from hospital operator Kindred Healthcare.
Category: Financial PR & Investor Relations
Fri., May 16, 2014
Security Electronics Maker Scans for PR
By Greg Hazley
 
defenderElectronics maker Circus World Displays is conducting a competitive review to guide PR for its Defender do-it-yourself video security system.
Category: RFPs
Fri., May 16, 2014
Ragone Prescribes Ascension's Communications
By Greg Hazley
 
nick ragoneCatholic health system giant Ascension will bring in Ketchum partner Nick Ragone as chief communications officer in June.
Category: Corporate Communications
Thu., May 15, 2014
Rove Fires Cheap Shot to Regain Relevancy
By Kevin McCauley
 
karl roveKarl Rove, whose supposed political acumen was shattered by President Obama’s successful re-election, fired a cheap shot at Hillary Clinton, alleging she suffers from “traumatic brain injury” stemming from her tumble of last year, according to a May 12 report in Rupert Murdoch’s New York Post.
Category: Public Affairs
Thu., May 15, 2014
Patton Boggs Reps Venezuela's Citgo
By Kevin McCauley
 
citgoPatton Boggs is repping Citgo Petroleum, a unit of Venezuela's national oil company, on the potential impact of U.S. energy policy matters on its operation.
Category: Public Affairs
Thu., May 15, 2014
Edelman Teams with Chertoff
By Kevin McCauley
 
michael chertoffEdelman has teamed with the firm of former Dept. of Homeland Security Secretary Michael Chertoff to offer PR/risk management services designed to help clients bolster security in the wake of the fast-moving dynamic threat environment
Category: Public Affairs
Thu., May 15, 2014
ThyssenKrupp Seeks WTC PR Lift
By Kevin McCauley
 
elevatorThyssenKrupp, Germany’s $52B industrial/engineering giant, is seeking a PR firm to leverage its competence connected with expertise with installing more than 70 elevators at New York’s World Trade Center.
Category: RFPs
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2015 Editorial Calendar:
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Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
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