When The New York Times Isn't Possible
Thu., Oct. 6, 2022
By Shani Lewis
Three steps to an attainable, client-friendly media plan.
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Three steps to an attainable, client-friendly media plan.
imre names Neera Chaudhary as CEO. Chaudhary, who most recently served as North America president of Ketchum, succeeds Dave Imre... Fourth Pillar, which focuses on clients in the music business, brings on FTI Consulting's Claire Turvey as a managing partner... RW Jones Agency names Sarah Goldfarb managing director of social media and digital content.
Dentons Global Advisors opens in Bogotá, Colombia in addition to expanding its Washington, DC office’s offering focused on Latin America and the Caribbean... Choreo, a registered investment advisor firm, is partnering with San Diego-based advisor marketing platform FMG to launch Canvas, a multi-channel digital marketing and communications platform... APO Group is celebrating its 15th anniversary by offering one year of free, unlimited press release distribution to 15 African NGOs nominated by African journalists.
Brunswick Group is providing “foundational communications” for the Grand Egyptian Museum, which is expected to open by November.
A lack of education and basic critical thinking skills are to blame for the rise in conspiracy theories in American society today, according to a recent survey.
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Commentary
Gen D joins Gen X, Y and Z to highlight the cultural divisions that have polarized America and made life tougher for brands... Donald Trump's defamation suit against CNN isn't worth the paper that is written on but its a great fundraising tool... SEC chair Gary Gensler should consider PR if his current gig doesn't pan out. The rollout of Kim Kardashian's crypto fine was masterful PR.
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Marketers’ opportunity for more personalized storytelling with the evolution of Web3 and the rise of the metaverse.
Stanton represents Pathfinder Acquisition Corp. as it merges with Movella Inc. in a SPAC deal valued in the $537M range.
Elevate Government Affairs hires David Marten, who was most recently legislative director for Senate Commerce Chair Maria Cantwell (D-WA)... Haynes and Boone, an international corporate law firm, hires Jackie Sarlo as chief marketing officer... Amplitude, a digital analytics platform, names former Dropbox CMO Tifenn Dano Kwan its top marketer.
Prosek Partners launches a crypto and web3 communications and marketing offering... Buffalo Groupe acquires Sports Marketing Surveys USA... Yes& creates a branded content studio.
The Max Planck Florida Institute for Neuroscience wants bids from PR firms about how it can generate greater awareness of its mission and achievements.
Douglas Farrar, who was VP-communications and strategy at the Carnegie Center for International Peace, has joined the Federal Trade Commission as PA director.
Commentary
The UK press had hailed Liz Truss' PR team as second to none. What happened? Couldn't it persuade UK's new PM not to unveil the reckless economic plan that may trigger her very-soon undoing... Truss had promised to 'hit the ground' from day one. She got that right... Joe Biden restores dignity to office of the president as he pledges to stand with Puerto Rico.
Simple rules of crisis communications that the Centers for Disease Control and Prevention ignored, overlooked or didn’t understand.
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Padilla is picked for a digital marketing program for Moleaer... CIIC PR is selected to lead the communications strategy for The Muse New York as the former Kimpton property transitions back to its independent roots... Hill+Knowlton Strategies handles PR for Glanbia Performance Nutrition.
Joele Frank is working with Aztec Software, provider of adult education/career readiness programs, as it acquires San Diego-based iGrad financial literacy platform.
Interpublic Group acquires RafterOne, which provides multi-cloud commerce solutions on the Salesforce platform... The Next Practices Group adds Matchfire to its network of firms... DiversityComm, whose publications include The Black EOE Journal, HISPANIC Network Magazine and DIVERSEability Magazine, has launched the DCINewswire, a pay-to-post press release distribution platform... Dynamic Marketing Systems is changing its name to Truelio.
Public Policy Holding Company, owner of Seven Letter, Crossroads Strategies, Alpine Partners, O'Neill & Associates and Forbes Tate PA shops, is acquiring KP Public Affairs in Sacramento for a maximum $35M. (Updated)
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