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Ravinal Tunes In Univision

Fri., Jun. 9, 2017

By Kevin McCauley

Rosemary RavinalRosemary Ravinal, who was VP-PR and content communications chief at Miami's Republica multicultural marketing shop, has moved to Univision as VP-entertainment and consumer PR.

Category: Media News

Global PR Networks Face Political, Economic Changes

Fri., Jun. 9, 2017

By Steve Barnes

O'Dwyer's June 2017 International & Multicultural PR MagazineAs ongoing political and economic developments continue to complicate our international business climate, the world’s largest global PR networks attest that the practice of delivering effective brand messaging to audiences in widely varied locations presents its own evolving set of challenges.

Category: International

Barbados Brings on DCI

Thu., Jun. 8, 2017

By Jon Gingerich

Barbados Tourism Marketing Development Counsellors International has been named North American PR agency of record for Barbados' tourism development agency, Barbados Tourism Marketing Inc.

Category: Travel PR

Germinder & Assocs. Takes on SoHo

Thu., Jun. 8, 2017

By Steve Barnes

Lee-Ann GerminderGerminder & Associates, pet industry PR specialist, is moving its New York office from midtown to 175 Varick Street in SoHo. Founded in Kansas City in 1998, Germinder moved its headquarters to the Big Apple in 1999.

Category: PR Firms

Moving from Output to Outcomes in Healthcare PR

Thu., Jun. 8, 2017

By Tim Goddard

Tim Goddard Healthcare PR professionals are fighting to demonstrate ROI in a fierce battle for funding. In an industry where the stakes — improving health outcomes — are high, PR agencies must show the value of the conversations we shape. Doing so requires a shift in the way we deal with metrics.

Category: Healthcare PR