Contact O'Dwyer's: 271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710
O'Dwyer's Inside News of Public Relations & Marketing Communications - O'Dwyer's Job Board
 Sign In | Subscribe | Free E-Mail Newsletter rss,facebook,twitter
Kellen Communications
rss facebook twitter Sign-Up for O'Dwyer's Weekly E-mail Newsletter


Return to Latest News
Wed., Oct. 15, 2014
Improving Healthcare Literacy Among Consumers
By Michal Regunberg
O'Dwyer's Healthcare & Medical PR MagazineHealthcare already has a captive audience. The real challenge lies in figuring out how to talk to consumers in ways that keep them engaged and involved.
Category: Healthcare PR
Wed., Oct. 15, 2014
Racepoint Looks West with Fonkalsrud
By Greg Hazley
dan fonkalsrudDavid Fonkalsrud, co-founder and partner at tech shop K/F Communications, has landed at Racepoint Global as EVP and West Coast lead based in San Francisco.
Category: Technology PR
Wed., Oct. 15, 2014
Book Review: Clinton Inc.
By Kevin McVicker
Clinton, Inc.In his superbly reported book, Clinton Inc.: The Audacious Rebuilding of a Political Machine [Broadside Books, 2014], Daniel Halper, a reporter with The Weekly Standard, describes the Clinton family’s rehabilitation with the public, their friends and their enemies.
Category: Book Review
Wed., Oct. 15, 2014
Edelman China Unit Chief Back Home
By Greg Hazley
steven caoSteven Cao, who leads Edelman's China group, has returned to his family after he went missing in August, reportedly to help authorities with an investigation.
Category: International
Tue., Oct. 14, 2014
Ketchum Backs All-Out PR Press for Spain's Olives
By Kevin McCauley
olivesKetchum is handling a six-month $1.2M 2014 "Olives from Spain" promotional campaign on behalf of the country's trade commission.
Category: Food & Beverage PR
Tue., Oct. 14, 2014
Blog: Millennial Buzz Fills PRSA Conference
By Kevin McCauley
millennials panelMillennials need to step up into managment ranks, PRSA conference told. Professors see urgent need for "parental-like mentoring" from Baby Boomer, Gen X supervisors.
Category: Corporate Communications
Tue., Oct. 14, 2014
GTCR Targets Gorkana
By Kevin McCauley
GTCR, fresh from the consoldation of Cision and Vocus, is moving to acquire Gorkana Group, the British PR database/monitoring company.
Category: Media News
Tue., Oct. 14, 2014
PR Links of the Day - 10-14-2014
By Greg Hazley
Tech Four observations from LinkedIn's inaugural CommsConnect event (AccessPR) 
PR 101 Three sneaky reporter tactics and how to respond (E. Port) 
Content Mktg Content is the new currency (T. Birkhahn) 
Measurement The right way to measure social media (J. Rick) 
Politics Press secretary is Ted Cruz's nice face (Ozy) 
Travel 7 digital tips for DMOs to leverage hotel partners (G. Pritchard) 
PR 101 Get your pitch noticed by a major publisher (K. Libert) 
Digital Building a strong digital influencer program (T. Hunt) 
Social Can Twitter make money out of breaking news or is it a PR platform? (Guardian)
Category: PR Links
Tue., Oct. 14, 2014
Cision Is Name for Combined Cision/Vocus
By Jack O'Dwyer
CisionCision is the name for the combined operations of Cision and Vocus, which provide contacts to hundreds of thousands of editors and many related services, it was announced last night by CEO Peter Granat.
Category: Media News
Tue., Oct. 14, 2014
McAndrew Unplugs Cablevision for Xylem
By Greg Hazley
kelly mcandrewKelly McAndrew, a top corporate communications exec for Cablevision and Viacom, has moved to $3.8BN water technology and services company Xylem as VP of global public affairs.
Category: Crisis Communications
Tue., Oct. 14, 2014
Corporate PR Success Comes from Counseling Management
By Fraser Seitel
seitelThe people in PR who make the big money and possess the real power are those who counsel management.
Category: PR School
Tue., Oct. 14, 2014
NBC's Todd Trashes Dysfunctional DC Politics
By Kevin McCauley
chuck toddOur political system is broken because professional politicians refuse to practice the art of politics, Chuck Todd, moderator of NBC's "Meet the Press," told PRSA's National Conference on Oct. 13.
Category: Public Affairs
Tue., Oct. 14, 2014
C&W's Levin to Newlio
By Greg Hazley
josh levinJosh Levin, senior VP and head of Cohn & Wolfe's US corporate affairs practice, has moved to marketing research start-up newlio as chief marketing officer and partner.
Category: PR Services
Tue., Oct. 14, 2014
National Press Club Events Must Be On-the-Record -- Member
By Jack O'Dwyer
wesley pippertNational Press Club member Wesley G. Pippert told the annual meeting Oct. 10 that visitors must adhere to its press-freedom ideals. "If you rent rooms here, it's open to the press," he said.
Category: Media News
Mon., Oct. 13, 2014
NPR Seeks Brand Platform
By Kevin McCauley
emma carrascoNational Public Radio enjoys a "strong halo" among its extremely loyal listener base but that "core audience is aging out," Emma Carrasco, the broadcaster's chief marketing officer, told the PRSA National Conference on Oct. 12.
Category: Media News
Mon., Oct. 13, 2014
Capozzi Outlines Efforts to Boost Minorities in PR
By Jack O'Dwyer
lou capozziLou Capozzi, president of the PRSA Foundation, on Oct. 13 described efforts of the Foundation to increase minority participation in PR.
Category: PRSA
Sun., Oct. 12, 2014
Isaacson Lauds PR's Role in Digital Age
By Kevin McCauley
isaacsonPR's ability to bring people together is the crucial part of the digital age equation, according to Walter Isaacson, CEO of the Aspen Institute, former CNN chief and Time magazine editor.
Category: Marketing Communications
Sun., Oct. 12, 2014
PRSA Softens APR Rule for Board, Elects McClennan
By Jack O'Dwyer
APRThe PRSA Assembly Oct. 11 voted 185 to 57 to allow non-accredited members to run for the board for the first time since the 1970s. Mark McClennan bested Blake Lewis for chair-elect by a 156-110 margin.
Category: Public Relations Society
Fri., Oct. 10, 2014
Maine Reviews Tourism PR
By Greg Hazley
maineThe Pine Tree State kicked off a review of its tourism PR account on Oct.  2, putting the mid-six-figure account in play for the second time in two years.
Category: Travel PR
Fri., Oct. 10, 2014
CMPR Ices Crumbs Re-Launch
By Greg Hazley
crumbsCupcake bake shop chain Crumbs has engaged Los Angeles-based CMPR for its re-launch after a July bankruptcy filing.
Category: Food & Beverage PR
Today's Poll:
October 2014
LEGO should have:
never aligned with Shell.
cut ties with Shell earlier.
defended Shell.
attacked Greenpeace.
View past polls
Snapshots - 10/17/08
O'Dwyer's NL
Oct. 20, 2014
O'Dwyer's Newsletter O'Dwyer's Newsletter
Back issues
O'Dwyer's October Healthcare & Medical PR Magazine O'Dwyer's October Healthcare & Medical PR Magazine
Oct. '14
Profiles of Healthcare & Medical PR Firms
O'Dwyer's Sept. Beauty & Fashion PR Magazine O'Dwyer's Sept. Beauty & Fashion PR Magazine
Sep. '14
Profiles of Beauty/Fashion & Lifestyle PR Firms
O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine O'Dwyer's August Financial PR/IR & Prof. Svcs. PR Magazine
Aug. '14
Profiles of Financial PR/IR & Professional Services PR Firms
O'Dwyer's Travel & Tourism PR Magazine O'Dwyer's Travel & Tourism PR Magazine
Jul. '14
Profiles of Travel & Tourism PR Firms
O'Dwyer's June Multicultural & Int'l PR Magazine O'Dwyer's June Multicultural & Int'l PR Magazine
Jun. '14
Profiles of Multicultural/Diversity & Int'l PR Firms
O'Dwyer's May PR Firm Rankings Magazine O'Dwyer's May PR Firm Rankings Magazine
May '14
PR Firm Rankings Special Issue
O'Dwyer's April Broadcast & Social Media Magazine O'Dwyer's April Broadcast & Social Media Magazine
Apr. '14
Profiles of Broadcast Media Services Cos. & Social Media PR Firms
O'Dwyer's March Food & Beverage PR Magazine O'Dwyer's March Food & Beverage PR Magazine
Mar. '14
Profiles of Food & Beverage PR Firms
O'Dwyer's Magazine O'Dwyer's February Environmental PR & Public Affairs Magazine
Feb. '14
Profiles of Environmental PR & Public Affairs Firms
O'Dwyer's January PR Buyer's Guide O'Dwyer's January PR Buyer's Guide

Jan. '14
PR Buyer's Guide & Profiles of Crisis Communications Firms

O'Dwyer's December Entertainment & Sports PR Magazine O'Dwyer's December Entertainment & Sports PR Magazine

Dec. '13
Profiles of Entertainment & Sports PR Firms

O'Dwyer's November Technology PR Magazine O'Dwyer's November Tecnology PR Magazine

Nov. '13
Profiles of Technology PR Firms

O'Dwyer's magazine back issues to 2011
Edelman - Show Up Differntly Edelman Trust Barometer Edelman Trust Barometer 2013
Finn Partners

O'Dwyer's PR Magazine
O'Dwyer's Magazine O'Dwyer's Magazine

Oct. '14 Healthcare & Medical PR Magazine

O'Dwyer's magazine, now in its 28th year, is the #1 publication for PR and marketing communications pros.

Advertise With O'Dwyer's
2014 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Services & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
Subscribe to O'Dwyer's Magazine
2015 SIIA CODiE Awards

Find The Right PR Firm
O'Dwyer's Directory of PR Firms
Download PDF of
'14 directory
O'Dwyer's Directory of PR Firms O'Dwyer's Directory

- Alphabetically
- Geographically
- PR Specialty

2011 O'Dwyer's Directory of PR Firms 2011 O'Dwyer's Directory of PR Firms O'Dwyer's Directory of PR Firms

O'Dwyer's is the
#1 source for researching outside PR counsel.

Add your firm to our online database and let O’Dwyer’s help you to expand your PR firm locally, nationally and globally.

O'Dwyer's is the only place you can look up a company (e.g., Apple, Nike, Starbucks) and determine its outside PR counsel.

Try it out!

Compare terms using: AND    OR

List Your Firm With O'Dwyer's

How To Hire A PR Firm
Jack O'DwyerBy Jack O’Dwyer
Public relations covers such a broad array of communications services these days that defining it has become harder than ever. Read more...
Fraser SeitelBy Fraser Seitel
It still makes great good sense for a corporate buyer to be cautious before hiring a public relations agency. Read more...
The 2014 Extending Your Brand to Employees Conference
Strategic Internal Communications Conference
3rd Annual Internal Comms. & Situational Messaging
Corporate Social Media Summit
3rd Internal Branding & Employee Engagement Conference
The Communicator Awards: Deadline March 9, 2012
Reputation Preservation and Crisis Communication Summit (Mar. 5-6) New York

Top PR Firms - 2014 Rankings
rankings17 of Top 25 PR Firms Grew in Double Digits in 2013
Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
1. Edelman, NY - $734,177,526
2. APCO Worldwide, D.C. - $120,345,400
3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
7. Finn Partners, New York - $44,375,000
8. ICR, CT - $42,445,157
9. Zeno Group, New York - $35,896,998
10. DKC, New York - $32,896,560
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.
Become an O'Dwyer's Ranked PR Firm

PR Services & Products
O'Dwyer's 2014 PR Buyer's Guide
Shop in 50 categories:

- Broadcast Monitoring
- Crisis Management
- Editorial Distribution
- Electronic Newsfeeds/ Satellite Services
- Executive Search
- Interactive/Multimedia Services
- Media Training
- Newswires
- Press Release Distribution
- Public Service Announcements

- Radio
- Research
- Satellite Media Tours
- Search Engine Optimization
- Social Media
- Speakers Service
- TV Production
- Video Production & Editing
- Webcasting
- Website Development

See all PR service companies...

Add Your PR Service or Product

Sponsored Links:
E-mail to add your link

Rosica PR Agency – 866-843-5600

Interact Marketing, 888-418-INTERACT

Web Links:
- PR Blogs
- Public Relations/Media
- Newswires
- Networks
- Int'l News
- More News
- Health Resources
- Media Watchdogs
- U.S. Government
- U.S. Newspapers
- U.S. Magazines
O'Dwyer's Newsletter PDF


Edelman - Show Up Differently GroupHigh Outreach Marketing Virtual Summit Strategic Employee Engagement & Internal Brand Activation 2015 SIIA CODiE Awards

5WPR NYC Public Relations Firm


Subscribe to O'Dwyer's website | Editorial Contacts | Order O'Dwyer Publications | Advertising Info | Contact O'Dwyer's | Terms and Conditions

Copyright © 1998-2014 J.R. O'Dwyer Company, Inc.
271 Madison Ave., #600, New York, NY 10016; Tel: 212/679-2471 or Toll Free: 866/395-7710