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O'Dwyer's Inside News of Public Relations & Marketing Communications - Broadcast Media Services & Social Media PR: Apr. '14
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Tue., Apr. 15, 2014
O'Dwyer Rebuts 35-Count PRSA Indictment
By Jack O'Dwyer

Stephanie Cegielski, VP-PR of PRSA, has cited, as a reason for denying us membership in the Society, the 35 charges that were in a 23-page document dated Sept. 1, 2011. It “clearly lays out why you are unfit to be a member of our organization,” she said in an e-mail April 11.

Category: PRSA
Mon., Apr. 14, 2014
PR Links of the Day
By Greg Hazley
Digital You think you want a digital campaign? You're wrong (D. Tisch)
Gen Y What we all thought about millennials is actually true (M. Brito) 
TV Agency lessons from Mad Men's season premiere (J. Morgan) 
Energy Keystone XL opposition takes to the ground (J. Horton) 
Tech The next big social network does not exist (C. Penn) 
Data Tips on how to tell compelling, data-driven stories (T. Krajsic)
Crime Prostitutes turn publicist's Airbnb apartment into brothel (NY Post)
Category: PR Links
Mon., Apr. 14, 2014
Notre Dame's Frick Dies at 89
By Kevin McCauley
frickJim Frick, one-time VP-PR for Notre Dame and the first lay officer at the Catholic institution, is dead at 89. He passed April 9 at his home in Naples, FL.
Category: Obituary
Mon., Apr. 14, 2014
Warner PR Exec to Rep Taylor Swift in New Firm
By Greg Hazley
tree paineTree Paine, senior VP of publicity for Warner Music Nashville, will leave the record label to start Premium PR next month with singer-songwriter Taylor Swift as her first client.
Category: Entertainment & Sports PR
Mon., Apr. 14, 2014
GM Ousts Communications Chief
By Greg Hazley

selim bingolSelim Bingol, senior VP of global communications and public policy for General Motors, is leaving the company amid its ongoing recall crisis.

Category: Corporate Communications
Mon., Apr. 14, 2014
Book Review: The Hipster Elite and Their War on You
By Kevin McVicker
not coolIn his latest book, Not Cool: The Hipster Elite and Their War on You, Greg Gutfeld, host of Fox News Channel’s "Red Eye" and co-host of "The Five," posits that Americans are facing an onslaught of beliefs and attitudes that many people find offensive or laughable.
Category: Book Review
Mon., Apr. 14, 2014
Editorial - But Not PR Contacts - Are Readily Available
By Jack O'Dwyer

servicesIt’s “open season” for PR people on editors via services like Vocus, Cision, PR Newswire and BusinessWire. But memberships of PR groups are a closely guarded secret.

Category: PRSA
Mon., Apr. 14, 2014
TK Sings PR Tune for Johnny Rockets
By Kevin McCauley
johnny rocketsAtlanta’s Trevelino/Keller has picked up the more than 300 unit-Johnny Rockets restaurant for marketing and B2B support.
Category: Food & Beverage PR
Mon., Apr. 14, 2014
Health Insurance Industry Spokesman to Exit for PhRMA
By Greg Hazley
robert zirkelbackRobert Zirkelbach, who guided communications for the health insurance sector through the legislative battle and rollout of the Affordable Care Act, is moving to the Pharmaceutical Manufacturers of America as senior VP of communications next month.
Category: Corporate Communications
Fri., Apr. 11, 2014
Colorado Postpones Social Media Pitch Amid PR Review
By Greg Hazley
coloradoColorado's tourism entity has postponed a competitive pitch process to handle its social media account.
Category: Social Media
Fri., Apr. 11, 2014
NH Seeks PR Help for Fraught Medicaid Expansion
By Greg Hazley
hassanThe Granite State is reaching out for PR agency help as it implements the vaguely named New Hampshire Health Protection Program, the state's Medicaid expansion under the Affordable Care Act passed with a fragile bi-partisan alliance in Concord.
Category: RFPs
Fri., Apr. 11, 2014
Hiltzik Handles J&R Post-Mortem
By Kevin McCauley
J&RConnected PR counselor Matthew Hiltzik is handling the shutdown of the legendary J&R electronics/camera/music store in downtown Manhattan.
Category: Financial PR & Investor Relations
Fri., Apr. 11, 2014
Interactive Ads Top TV Revenues For First Time
By Kevin McCauley
iabInteractive advertising revenues for the first time surpassed annual broadcast television sales in 2013, powered by a 6.7 percent rise to a record $42.8B, according to the Interactive Advertising Bureau. Broadcasters chalked up $40.1B in revenues during the past year.
Category: Media News
Fri., Apr. 11, 2014
Patton Grabs Gabon
By Kevin McCauley
Gabon, the prosperous African country of 1.5M people, has signed a $50K monthly retainer agreement with Patton Boggs. 
Category: Lobbying
Fri., Apr. 11, 2014
La Quinta Books ICR for IPO
By Greg Hazley

la quintaLa Quinta Holdings booked ICR for communications support as the Irving, Tex.-based group of 830 hotels unveiled a $650M IPO on April 9. 

Category: Financial PR & Investor Relations
Thu., Apr. 10, 2014
PR Links of the Day
By Greg Hazley
Travel Colonial Willamsburg struggles to reinvent itself as hip(Skift)
Clients But we did what you asked us to do… (C. Deri) 
Mobile Does your PR effort include a mobile strategy? (L. Hoffman)
Crisis Tesla provides classic example of how to head off bad news(G. Baron) 
Pushback How to handle criticism from a PR perspective (C. Penn) 
Blogging The best blogging advice no one ever gave me (A. Hanson)
List CEOs with the worst reputations (RBG) 
Social Actress files $6M suit against Duane Reade over tweet(THR) 
Healthcare Eye doctors on defensive after Medicare data dump(Atlantic Wire) 
Careers The path to professional success for women (L. Olson)
Ethics Selfies and ethics (E. Tchividjian) 
Listicle 13 reasons PR girls are going to take over the world(Thought Catalog)
Category: PR Links
Thu., Apr. 10, 2014
Finn Partners Makes Moxtra Client
By Kevin McCauley
Finn Partners has picked up Moxtra, the venture of WebEx co-founder Subrah Iyar.
Category: Technology PR
Thu., Apr. 10, 2014
RIP 'Colbert Report,' You Will Be Missed
By Kevin McCauley
stephen colbertWhen Stephen Colbert launches on CBS in 2015 as David Letterman's replacement, the heartland audience just might not get him.
Category: Media News
Thu., Apr. 10, 2014
PR Firms Work to Cement $60B Global Deal
By Greg Hazley
lafargeGlobal cement giants Lafarge and Holcim have engaged PR counsel in their $60B blockbuster merger announced April 7.
Category: M&A
Thu., Apr. 10, 2014
Prime Policy Group Cuts Ukraine Ties
By Kevin McCauley
Prime Policy Group has terminated its work for Ukraine, according to an April 4 filing with the Justice Dept.
Category: Lobbying
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