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Cision State of Media 2015
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Tue., Aug. 25, 2015
'Big Soda' Puts Pop in Outlays to Fend Off Regs
By Kevin McCauley
 
Big Soda vs. Public Health'Big Soda' spent a combined $106M from '09 through `14 to counter health/labeling initiatives at the local, state and federal levels, according to report released today by Center for Science in the Public Interest.
Category: Food & Beverage PR
Tue., Aug. 25, 2015
China Stars at Warner Bros.
By Kevin McCauley
 
Warner Bros.China Media Capital, a state-backed entertainment fund, has formed a joint venture with Warner Bros. to produce local-language films.
Category: Media News
Tue., Aug. 25, 2015
Coke Vet Sees Plastics in Future
By Kevin McCauley
 
Leonor GarciaLeonor Garcia, a Coca-Cola veteran, is taking the director of PA position at PlasticsEurope trade group on Sept. 1.
Category: Corporate Communications
Tue., Aug. 25, 2015
Time Inc. Plots Video Strategy
By Kevin McCauley
 
Time Inc.Time Inc. hired Michael Erlinger from WPP's GroupM global media investment unit to develop business models for the magazine company's video expansion.
Category: Media News
Tue., Aug. 25, 2015
FL Locale Eyes Social Help to Pitch Ecotourism
By Greg Hazley
 

floridaFlorida's Charlotte Harbor & the Gulf Islands region is on the hunt for a social media firm or consultant work alongside its travel PR and advertising efforts.

Category: RFPs
Tue., Aug. 25, 2015
Trevarthen to Spark PR
By Greg Hazley
 
trevarthenToby Trevarthen, a tech-savvy sales and business development pro who runs Spatial Shift, is moving to San Francisco tech PR specialist Spark in October as chief narrative officer, a new post.
Category: Technology PR
Tue., Aug. 25, 2015
PR Links: Measuring engagement; Amazon's culture; Facebook, more than Google, feeds news traffic...
By Greg Hazley
 
Measurement Determining marketing success means measuring engagement (Saxum) 

Corporate Amazon Culture: The truth lies somewhere in the middle (G. Dietrich) 

Metrics News sites see more traffic from Facebook than from Google (C. Thilk) 

Data CEOs of Chipotle, CVS, Discovery, Walmart make the most compared to employees (Consumerist) 

Authenticity Nutty write-in candidates, Trump and other thoughts on authenticity (M. Shaw) 

Careers 3 challenges every entry level PR pro faces (J. Middleton)

Careers Not your textbook PR internship (S. Leszczuk) 

Sports Blatter says FIFA not corrupt (ABC) 

Tech Apple's reputation can probably rise above the Dr. Dre fray(Wash Post)
Category: PR Links
Mon., Aug. 24, 2015
Friedman Files in at Marino
By Kevin McCauley
 
Michelle FriedmanMichelle Friedman, who was communications director for the New York City Coalition Against Hunger, has joined The Marino Organization strategic PR shop.
Category: PR Firms
Mon., Aug. 24, 2015
Blog: Whatever happened to the August doldrums?
By Kevin McCauley
 
August doldrumsAugust is turning out to be quite an exhilarating month for lovers of the public affairs scene.
Category: Public Affairs Commentary
Mon., Aug. 24, 2015
Does Trump's Candidacy Say More About Us Than Him?
By Joe Honick
 
Joe HonickMedia cannot seem to get enough of trampling Trump or simply wondering at his powerful popularity.  It’s no secret that he already proclaims his presidency long before any official voting even takes place.
Category: Public Affairs Commentary
Mon., Aug. 24, 2015
Biden Brings in Bedingfield
By Kevin McCauley
 
Vice President Joe Biden hired Kate Bedingfield, who was spokesperson for John Edwards' 2008 presidential campaign, as communications director.
Category: Government
Mon., Aug. 24, 2015
PR Links: Ben & Jerry's CSR Survival; ESPN PR Chief Q&A; Apologizing CEOs Need to Look Sad
By Greg Hazley
 

CSR How the social mission of Ben & Jerry's survived being gobbled up (NYT)

Q&A ESPN senior VP, corp comms., Chris LaPlaca (SBD)

Amazon Character is what you do, not what you say (R. Bolton)

Corporate Research: For a corporate apology to work, the CEO should look sad (HBR)

Int'l Communicating the global migrant crisis (E. Dunham)

Image Supermarket chain must pay Michael Jordan $8.9M (ESPN)

Reviews 3 things everyone should know about online reviews (J. Dougherty)

Measurement Measurement is your best ally (A. Dib)

Public Diplomacy James Glassman on the PR strategy vs. ISIS (J. Brown)

Category: PR Links
Mon., Aug. 24, 2015
How PR writers in Singapore, HK, Shanghai differ from US pros
By Don Bates
 
Don BatesPR writers in Singapore, Hong Kong and Shanghai focus on their new mantra of snackable text, big-picture meaning, headline dominance and enhanced imagery.
Category: Public Relations
Mon., Aug. 24, 2015
FL Locale Eyes Social Help to Pitch Ecotourism
By Greg Hazley
 

floridaFlorida's Charlotte Harbor & the Gulf Islands region is on the hunt for a social media firm or consultant work alongside its travel PR and advertising efforts.

Category: RFPs
Mon., Aug. 24, 2015
Putin's Spokesman Raises Eyebrows
By Greg Hazley
 
peskovDmitry Peskov, spokesman and confidante of Russian President Vladimir Putin, is getting roasted by foreign media and Kremlin opposition after a family luxury yacht trip in Italy.
Category: International
Mon., Aug. 24, 2015
SC City Gets PR Help After Police Shooting Death Goes National
By Greg Hazley
 
hammondThe South Carolina city of Seneca has brought in PR help after the police shooting of an unarmed, 19-year-old man draws national attention and a federal probe.
Category: Crisis Communications
Sun., Aug. 23, 2015
Joyous Westhampton Library Staff Unionizes 31-3
By Jack ODwyer
 

WHB Free LibraryWesthampton Library employees erupted with cheers and applause at 7 p.m. Aug. 21 as a tally of paper ballots showed they had voted to organize a union by a 31-3 margin. It’s part of a revolt against the tight-lipped regime of Mayor Maria Moore.

Category: Public Affairs
Sat., Aug. 22, 2015
Moore Tunes in Communications for TNT, TBS
By Greg Hazley
 
marie mooreMarie Moore, senior VP of PR for the IFC network, has moved to Turner Broadcasting's TNT and TBS as VP of communications.
Category: Corporate Communications
Sat., Aug. 22, 2015
Westhampton Library Staff Votes Union 31-3.
By Jack ODwyer
 

An angry Westhampton Library staff yesterday voted 31-3 to unionize. Employees are demanding “equal voice and due process” and a voice in library policy. Employee Sabina Trager claims she was unfairly fired June 23.

Category: Public Affairs
Fri., Aug. 21, 2015
Zuckerman Scraps Daily News Sale
By Greg Hazley
 
daily newsNew York Daily News owner Mort Zuckerman has canceled a bid to sell the paper, several months after putting the tabloid daily on the block.
Category: Media News
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Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
O'Dwyer's 2015 PR Firm Rankings

 
Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
10. Zeno Group, New York - $39,921,576
 
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