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O'Dwyer's Inside News of Public Relations & Marketing Communications - Technology PR: Nov. '14
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Fri., Nov. 14, 2014
Blog: Media Bash Solyndra, Ignore Loan Program Success
By Kevin McCauley
solyndraThe embattled federal renewable energy loan program blasted in the wake of Solyndra's collapse is on target to earn taxpayers $5B.
Category: Public Affairs
Fri., Nov. 14, 2014
Seitel: Embracing the Blog
By Fraser Seitel
seitelWhile most blogs go unread, creating a successful blog can provide an excellent way for a PR pro to engage with an organization's key publics.
Category: PR School
Fri., Nov. 14, 2014
Child Health Push Seeks Comms Plan Update
By Greg Hazley
first 5County arm of California's ambitious 16-year-old program to direct tobacco tax revenues to support childhood development is searching for an outside firm to update its communications plan.
Category: RFPs
Thu., Nov. 13, 2014
FH Helps St Louis Mount PR Defense to Keep Rams
By Greg Hazley
ramsFleishmanHillard is drawing up PR plays for a state-backed effort to keep the NFL's Rams in St. Louis.
Category: Sports
Thu., Nov. 13, 2014
Nelson Takes PBS News/PA Post
By Kevin McCauley
Marie Nelson moved to PBS as VP-news & public affairs effective Nov. 10, reporting to Beth Hoppe, chief programming executive and general manager of general audience programming.
Category: Media News
Thu., Nov. 13, 2014
Graves: PR's Core Remains Earned Influence
By Christopher Graves
christopher gravesWhile aspects of public relations are morphing, adapting, and evolving with new technologies and new modes of communication, the core competence of PR remains strong and unwavering.
Category: Public Relations
Thu., Nov. 13, 2014
Book Review: What Did Jesus Drive?
By Byron Reimus
wdjdNo book, conference agenda, white paper or serious discussion about the future of corporate communications in any forum going forward will be complete without a reading of auto PR vet Jason Vines' new tome, What Did Jesus Drive?
Category: Book Review
Thu., Nov. 13, 2014
FTI Aids Big Oil Refinery Re-Start
By Greg Hazley
hovensaFTI Consulting is representing Atlantic Basin Refining, a company formed by energy sector veterans to buy and re-start the one-time largest oil refinery in the western hemisphere amid the US shale boom.
Category: Financial PR & Investor Relations
Thu., Nov. 13, 2014
PR Links of the Day
By Greg Hazley
Big Picture PR is facing challenges, but they're not insurmountable (A. Mireles) 
Crisis NCAA emails reveal PR was motivation for Penn State sanctions (SC) 
EconDev Forbes' 'Best States of Business' 2014 released (DCI) 
Launch Pre-launch PR: How to rev up momentum before the big day (A. Grinavich) 
Clients How 10 minutes daily can save your client relationships(M. Bush) 
Social The man who convinced BMW to rethink social media(Fast Co) 
Re-brand Pizza Hut to turn brand upside down (USA Today) 
Tourism Culinary tourism trends: What's in and out (KWE) 
Launch Uber to offer free rides in Israel for a weekend (WSJ) 
Entertainment Elton John's former publicist to auction jewelery from musician (Daily Mail) 
RFP PR for United Nations Volunteers (Germany)
Category: PR Links
Thu., Nov. 13, 2014
FSC Lands New Orleans Tourism Social Media Duties
By Greg Hazley
new orleansFSC Interactive has landed consolidated social media duties for the New Orleans Convention and Visitors Bureau and New Orleans Tourism Marketing Corp., following a review.
Category: Social Media
Thu., Nov. 13, 2014
Friedlander Promotes Qatar Ties With US, Jewish Community
By Kevin McCauley
hassan ali bin aliA Qatari businessman has hired a prominent New York political consulting shop to position himself as the "go-to" person between the US and Arab/Muslim World.
Category: Foreign government
Wed., Nov. 12, 2014
New Mexico Health Exchange PR Goes to Garrity
By Kevin McCauley
nmhixGarrity Group PR is part of a team to notch the $6.1M marketing outreach program for the New Mexico Heath Exchange.
Category: Healthcare PR
Wed., Nov. 12, 2014
Joele Frank Works Dendreon Bankruptcy
By Kevin McCauley
dendreonJoele Frank, Wilkinson Brimmer Katcher works the Chapter 11 filing of Dendreon Corp., the Seattle-based biopharmaceutical house and maker of prostate cancer treatment Provenge.
Category: Financial PR & Investor Relations
Wed., Nov. 12, 2014
MWW Grabs UK's Braben
By Kevin McCauley
sarah lockeMWW has acquired UK's Braben Communications, a 20-year-old PR shop with media, technology and advertising clients, a year after the Jersey-based independent firm moved into Britain.
Category: International
Wed., Nov. 12, 2014
FTI Moves into Indian Country
By Kevin McCauley
FTI Consulting has hired Barry Brandon, an enrolled member of the Muscogee (Creek) Nation and expert in the American Indian PA sector.
Category: Lobbying
Wed., Nov. 12, 2014
PR Links of the Day - 11-12-2014
By Greg Hazley
Content Why 99% of companies should completely forget about brand journalism (A. Hanson) 
M&A Allergan tries the 'Jewish Dentist' defense (WSJ) 
Image New Haven's perception task force works to get feel-good stories in news (J. Romenesko) 
Planning Fiscal year 2015 marketing strategy No. 1: Don't panic(L. Webb) 
PR Five PR lessons from my two-year-old (A. Leiter) 
Media An end of radio (S. Godin) 
Environment US and China's giant leap forward for climate protection (Brookings) 
Video Our view of the 2014 midterms (R. Levick) 
Listicle 7 signs the 'PR' holidays are approaching (R. Polster)
Category: PR Links
Wed., Nov. 12, 2014
AFS Fishes for PR Plan
By Greg Hazley
AFSThe American Fisheries Society, the Maryland-based organization of scientists and fisheries professionals, has cast a net for a PR contractor to develop a strategic communications plan with a special committee.
Category: RFPs
Wed., Nov. 12, 2014
Army Recruits Agencies
By Greg Hazley
armyThe US Army has issued an open call for mid-sized and large agencies capable of contributing to its nine-figure recruitment and retention advertising and marketing account.
Category: Marketing Communications
Wed., Nov. 12, 2014
Would PR by Any Other Name Smell Sweeter?
By Lucy Siegel
lucy siegelThe majority of top agencies don't call themselves "PR agencies" any more, not due to the negative perception of PR as spin, but because many potential clients don't know that PR firms provide services that weren't previously defined as PR.
Category: Public Relations
Wed., Nov. 12, 2014
McBee Flies to Energy Post
By Greg Hazley
steve mcbeeSteve McBee, whose DC public affairs shop absorbed PR firm Gibraltar Associates last year, is leaving McBee Strategic for a top post with NRG Energy.
Category: Corporate Communications
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