Any baseball player will tell you that what happens on one corner of the diamond has the potential to impact the outcome of a play at the other end. Similarly, in the world of branding, sports PR is about more than the action on the field.
The economic development corporation for the financially strapped City of Detroit is on the hunt for agency help to support a $4.25M program aimed to attract businesses and real estate investment along its commercial corridors.
In "All the Truth is Out," Matt Bai, Yahoo News national political correspondent, revisits Gary Hart scandal. It was a watershed moment for politics and the media and Bai presents it in a clearer focus than most people remember.
Samantha Libby, previously with the Brady Campaign to Prevent Gun Violence, has joined the Committee to Protect Journalists, New York, as communications associate. PR vets Gypsy Kaiser and Magnus Ag left CPJ.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.