Whittling down every public relations disaster that occurred during 2013 into a top-ten list took a lot of work. There was a lot of competition. After careful consideration, however, we managed to compile O’Dwyer’s top ten PR gaffes of 2013.
Lis Smith, the Democratic PR advisor who is spokeswoman for New York Mayor-elect Bill De Blasio, is at the center of a media frenzy after reports that she is dating disgraced former governor Eliot Spitzer.
I've always felt that people who work in the top echelons of political communications are aggressive, bright and great at what they do. It is pressure cooked, intense all the time, and work which is high-profile and cut-throat - so much so that if you do a bad job you’ll find yourself out of a job pretty damn quickly.
Joele Frank, Wilkinson Brimmer Katcher is dressing PR for both sides of Sycamore Partners' $1.2B acquisition of The Jones Group, the publicly traded apparel company that includes Ann Klein and Nine West, among other brands.
Even as the dust refused to settle on the "Death of PR" debate, few in this now-burgeoning field could deny that the Public Relations times they were-a changin’ and that communications vehicles that once were considered anathema by earned media zealots were now the way of the world.
New York Times publisher Pinch Sulzberger told employees Dec. 19 that he’s launching a native advertising program early next year because advertisers want “new, more immersive ways of engaging consumers.”
Somaliland, which declared independence from Somalia in 1991, is using Omnicom’s Mercury PA to gain U.S. recognition of its sovereignty and territorial integrity. Somalia views it as a illegitimate state.
New York-based financial communications shop JCIR worked with Heritage Global Partners on the Dec. 11 auction of assets from 38 Studios, the bankrupt video game developer led by former pro baseball player Curt Schilling.
*O'Dwyer's is the only PR firm ranking which requires the top page of the latest corporate income tax return and W-3, establishing particpants as PR firms rather than ad agencies or other types of businesses.