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Caldwell Takes Crisis Post at Cerrell

Mon., Aug. 8, 2016

By Editorial Staff

caldwellAlan Caldwell, southern California communications manager for Shell, has moved to Cerrell Associates as VP of media relations and crisis communication, as well as the firm's first chief diversity strategist. 

Category: PR Firms

“Branded” Media Content Fights Facebook (and Loses)

Mon., Aug. 8, 2016

By Jack O'Dwyer

Facebook like buttonAds that look like editorial matter are a “necessary evil,” say 45% of those voting in a current poll on this website. They are “unethical,” say 27%. Since stories “with a Mickey in them” are being pushed by New York Times and others, it’s no wonder Facebook is thriving.

Category: Media News