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O'Dwyer's Inside News of Public Relations & Marketing Communications - Environmental PR & Public Affairs: Feb. '15
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Tue., Jul. 8, 2014
Fox Trots to Everyday Health
By Kevin McCauley
kim foxKim Fox, who headed North American Rx communications for healthcare giant Sanofi Pharmaceuticals Corp., has joined Everyday Health as senior VP-communications & PR.
Category: Corporate Communications
Tue., Jul. 8, 2014
Blog: BBC Strikes at Climate Deniers
By Kevin McCauley
bbc trustThe BBC Trust has just published its report on the impartiality of its science coverage, which strikes a blow to the US media's practice of presenting a balance in their reports of global warming.
Category: Media News
Tue., Jul. 8, 2014
PR Links of the Day - 7-08-2014
By Greg Hazley
Overview The 10 trends shaping the global ad business (M. Sorrell) 
Int'l PR offensive backfires in Nigeria and abroad (Reuters) 
Corporate Advice to CEOs: Don't turn your PR over to lawyers (G. Baron) 
Corporate Gender questions for female CEOs: Redux (R. Bolton) 
Crisis 4 steps for effective crisis media monitoring (R. Morton) 
Healthcare FDA press releases - what they say — first half 2014(M. Senak)
Jargon How it's used vs. what it really means (Feintuch) 
Brands The value of luxury poseurs (The New Yorker) 
RFP Writing and media reels for UNITAID (link)
Category: PR Links
Tue., Jul. 8, 2014
Jimmy Fallon Shows PR Pros How to Connect
By Ronn Torossian
torossianJimmy Fallon gets what late night TV is all about, what "The Tonight Show" is all about, and he gets how to keep all the aspects of both that audiences love even as he is changing it and making the show a reflection of his own distinct style.
Category: Entertainment & Sports PR
Tue., Jul. 8, 2014
Blogger Hired By Redskins Quits
By Greg Hazley
tribbettThe political blogger and Democratic operative hired by the Washington Redskins to help defend the team's name from cries of racism said he will resign after less than two weeks.
Category: Entertainment & Sports PR
Tue., Jul. 8, 2014
Netflix Adds Tech Journo Edwards
By Greg Hazley
cliff edwardsBloomberg Businessweek tech writer Cliff Edwards has jumped the PR line to serve as director of corporate communications and technology for Netflix.
Category: Corporate Communications
Tue., Jul. 8, 2014
Elder Pilots JetBlue Communications
By Greg Hazley
nancy elderNancy Elder, a corporate veteran of Marsh & McLennan, Time Warner and GE, has landed at JetBlue Airways as VP of communications.
Category: Corporate Communications
Mon., Jul. 7, 2014
'The Last Magazine' is Riveting Read for PR People
By Kevin McCauley
The Last Magazine"The Last Magazine" novel written by sex, drugs and rock & roll journalist Michael Hastings is a riveting affair that captures the Big Media World just at the beginning of its fall from grace.
Category: Book Review
Mon., Jul. 7, 2014
Havas Cooks up Climate Group
By Kevin McCauley
Peter BowyerHavas has established a global climate change PR team under Peter Bowyer, former spokesman for former UN chief Kofi Annan.
Category: Environmental PR
Mon., Jul. 7, 2014
Synechron Searches for PR
By Kevin McCauley
SynechronSynechron, New York-based information technology provider, is looking for a PR firm to expand and promote its brand across the US and other operating regions.
Category: Technology PR
Mon., Jul. 7, 2014
S&B Reps Hobby Lobby's Legal Strategist
By Kevin McCauley
Hobby LobbyShirley & Banister handled media connected with the Supreme Court's landmark Hobby Lobby ruling, exempting closely held corporations from the Affordable Care Act's requirement to provide workers with insurance coverage for birth control due to religious beliefs.
Category: Lobbying
Mon., Jul. 7, 2014
Booth Pro Shifts to MWW
By Kevin McCauley
Lauren KarasekLauren Karasek, a consumer tech pro at M Booth, has moved to MWW's office in New York as VP in its social media strategy.
Category: Personnel Appointments
Mon., Jul. 7, 2014
C&M Targets Trade for Taiwan
By Kevin McCauley
C&M International is working to negotiate a free trade agreement with the US for Taiwan under a one-year pact worth $423,728.
Category: Lobbying
Mon., Jul. 7, 2014
Orgs Bust on PR Trade Press While Rich J Orgs Watch
By Jack O'Dwyer

CPJ & ProPublica logosTrade orgs, many times the size of the PR press trying to cover them, hammer them with boycotts, stonewalling, legal threats and defamatory remarks. Rich J orgs (ProPublica, Committee to Protect J’s), sit on sidelines.

Category: Media News
Thu., Jul. 3, 2014
Private Equity Firm Shops Ad/PR Holding Company
By Greg Hazley
vision7Mill Road Capital, a Connecticut private equity firm, said it is conducting a "strategic review" of its North American assets that include a majority stake in Vision7, the marketing communications holding company of US units Citizen Relations (PR) and Dare (creative). 
Category: Marketing Communications
Thu., Jul. 3, 2014
Japan Fortifies PR Arsenal
By Kevin McCauley
obama, abeJapan, which is in the midst of a high-profile and controversial shift of its military posture, is using Rasky Baerlein Strategic Communications to promote understanding of the importance of its relationship with the US.
Category: International
Thu., Jul. 3, 2014
Publicis Acquires Sustainability Shop for MSLGroup
By Greg Hazley
sustainabilityPublicis Groupe has acquired London-based sustainability communications shop Salterbaxter with plans to align the firm under MSLGroup.
Category: Sustainability
Wed., Jul. 2, 2014
Burson-Marsteller Jumps into Sticky Sri Lanka Situation
By Kevin McCauley
sri lankaBurson-Marsteller has a $900K one-year deal to "launch an education and communications program to improve confidence in Sri Lanka among US-based investment and influencer community," according to its engagement letter.
Category: International
Wed., Jul. 2, 2014
10 PR Pros on the Hot Seat This Summer
By Greg Hazley
hotseatThe summer of 2014 will likely be a long one for these PR professionals.
Category: Crisis Communications
Wed., Jul. 2, 2014
PRSA's Cohen Flees US, Blocks E-mails
By Jack O'Dwyer

cohenAn attempt to ask PRSA chair Joe Cohen via e-mail for a statement on Egypt jailing three journalists found Cohen telling all e-mailers July 1 he is "out of the country till July 7 and will not be checking e-mail."

Category: PRSA
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2015 Editorial Calendar:
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August, Financial PR/IR & Prof. Svcs. PR
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December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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Independent PR firms showed strong growth in 2013.  Eight of the ten largest posted double-digit gains as did nine in the 11 to 25 category and 57 in the complete list of 127.
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3. Waggener Edstrom, Wash. - $117,600,000
4. W2O Group, San Fran. - $75,050,000
5. Ruder Finn, NY - $63,249,000
6. MWW Group, NJ - $48,020,000
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