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Return to Latest News
Tue., Feb. 23, 2016
Bloomberg: Time Inc. Weighs Yahoo Bid
By Editorial Staff
Yahoo!Publisher Time Inc. is mulling a run at Yahoo!, according to a Bloomberg report.
Category: Media News
Tue., Feb. 23, 2016
Apple Vet Kerris to Twitter PR
By Editorial Staff
natalie kerrisNatalie Kerris, a 14-year Apple communications alum, is joining Twitter as VP of global communications.
Category: Corporate Communications
Tue., Feb. 23, 2016
French National Library Banned Wi-Fi in 2008
By Jack O'Dwyer

French Nat'l Library reading roomThe French National Library, Paris, the nation’s biggest library whose four buildings are used by one million+ yearly, in 2008 rejected a proposal to install Wi-Fi throughout the library. 

Category: Healthcare PR
Tue., Feb. 23, 2016
Social Media, Internet Radio Ads Surge
By Jon Gingerich
Standard Media IndexDigital media growth pushed U.S. advertising market revenues during January and for the year, according to a recent report released by the Standard Media Index.
Category: Marketing Communications
Tue., Feb. 23, 2016
Steinreich Signs Jerusalem Post
By Jon Gingerich
Jerusalem PostSteinreich Communications has been appointed PR consultant for Israeli English daily newspaper the Jerusalem Post.
Category: Media News
Tue., Feb. 23, 2016
Rofin-Sinar Mounts PR Defense
By Editorial Staff
Robin-SinarIndustrial laser producer Rofin-Sinar has engaged PR and proxy support as activist investors circle the publicly traded company.
Category: M&A
Tue., Feb. 23, 2016
Porter Novelli Selects Schmidt
By Jon Gingerich
Jess SchmidtPorter Novelli has appointed Jess Schmidt senior vice president in the agency’s consumer brand marketing practice.
Category: Personnel Appointments
Tue., Feb. 23, 2016
PR Links: Even iPhone Owners Think Apple Should Unlock the Phone; Switching PR Firms
By Editorial Staff

iPhoneTech Even iPhone owners think Apple should unlock the phone (BI) 

PR Switching PR firms: The high cost of a steep learning curve (F. Strong) 

Crisis Uber's PR nightmare after Kalamazoo shootings (J. Harger) 

Branding How to find your brand's disruptive opportunity (R. Smith) 

Crisis Effective public apologies (A. Marcus) 

Politics Ted Cruz is trying to change his campaign's shady reputation (Vice)

Stunts To recruit works in Japan, city tries guerilla marketing (WSJ) 

Media NYT source requests anonymity for fear of Trump lawsuit (Wash Post) 

Category: PR Links
Mon., Feb. 22, 2016
Ted Cruz Axes Top Spokesman
By Editorial Staff
Rick TylerPresidential candidate Ted Cruz fired communications director Rick Tyler, his campaign's top spokesman, today after Tyler disseminated an edited video of Marco Rubio.
Category: Public Affairs
Mon., Feb. 22, 2016
Rogers Group Founder Ron Rogers Dies at 72
By Jon Gingerich
Ron RogersRon Rogers, founder and CEO of Los Angeles-based The Rogers Group, died on Friday at the age of 72.
Category: Obituary
Mon., Feb. 22, 2016
Sullivan Signs on as WaPo Media Columnist
By Jon Gingerich
margaret sullivanMargaret Sullivan, outgoing public editor at the New York Times, has been hired by the Washington Post as its newest media columnist.
Category: Media News
Mon., Feb. 22, 2016
Doctors, Schools, Libraries Lead Battle vs. Excessive Wi-Fi
By Jack O'Dwyer

WiFi signalWi-Fi health advocates list 29 medical groups, schools, libraries and government bodies that are fighting the spread of microwave radiation which they consider dangerous, particularly to children.

Category: Healthcare PR
Mon., Feb. 22, 2016
Univision Unveils D.C. Lobbying Salvo
By Jon Gingerich
UnivisionSpanish-language broadcaster Univision in February unveiled major spends for telecommunications lobbying support on Capitol Hill.
Category: Public Affairs
Mon., Feb. 22, 2016
USAID Plans Reform PR Push in Ukraine
By Editorial Staff
ukraineThe US Agency for International Development is planning an agency search to guide a PR push toutiing reform initiatives underway in Ukraine, where Russia sparked a military crisis in late 2014.
Category: RFPs
Mon., Feb. 22, 2016
San Joaquin Valley Reviews Air Quality PR
By Editorial Staff
Check Before You BurnThe air quality and pollution entity for California's San Joaquin Valley is reviewing its marketing communications account with an RFP process this month.
Category: RFPs
Mon., Feb. 22, 2016
Tech Companies Ignore Wi-Fi Dangers to Children, Babies
By Jack O'Dwyer

WiFi danger to childrenThe rush to bathe the world in Wi-Fi radiation, including Google’s plan to launch thousands of Wi-Fi satellites in space, has run up against claims that such radiation is especially harmful to children, babies and fetuses.

Category: Healthcare PR
Mon., Feb. 22, 2016
Crisis Management: A Choice of Perils
By Ronald N. Levy
ron levyBy helping the public realize the truth about the public interest, facts can prevail over fears in a crisis.
Category: Crisis Communications
Mon., Feb. 22, 2016
PR Links: Apple Losing PR Battle Over Unlocking iPhone; Agile Content Teams of the Future
By Editorial Staff

Tech Apple losing PR battle over unlocking iPhone (re/code) 

Tech Justice Dept. calls Apple's refusal to unlock terrorist's phone a 'marketing decision' (NY Times) 

Content Agile content marketing teams of the future (J. Bell) 

Media Reporter talks about being human in goodbye column (G. Rudawsky) 

Tech Yahoo inches ever closer to becoming a verb (S. Cody) 

PR 'The Big Short' shows the power of storytelling in communicating complexity (L. Hoffman)

PR 101 Don't break yourself into PR jail (H. Barokas) 

PR 101 5 simple tips for checking the accuracy of your content (S. Larson) 

Beauty Become the new breauty brand everyone's talking about (L. Smolan) 

Category: PR Links

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Commentary &
Prof. Development:

Mon., Sep. 26
Do Newspaper Readers Want “Puppy Dogs” or Real News?
By Jack O'Dwyer

Mon., Sep. 26
Pitching Broadcast: How to Get Your News on the News
By Stacey GrimsrudStacey Grimsrud

Fri., Sep. 23
The Bully Pulpit Isn’t for Bullies
By Joe Honick
Joe Honick

Fri., Sep. 23
Election PR Opportunity: Show Who Benefits!
By Ronald N. LevyRonald N. Levy

Thu., Sep. 22
How Hillary Wins the Debates
By Fraser Seitel
Fraser P. Seitel

Wed., Sep. 21
Cable TV: Not on Top of the News
By Arthur Solomonarthur solomon

Tue., Sep. 20
The Impossible Standard of Vetting in a Post 9/11 Era
By Eric Lebson
Eric Lebson

Mon., Sep. 19
Should Rapists Be Allowed in the Football Hall of Fame?
By Ronn TorossianRonn Torossian

Thu., Sep. 15
My Wells Fargo Folly: Investing Alongside Warren Buffett
By Eric StarkmanEric Starkman

*Find more commentary & prof. development under these categories:
--Crisis Comms.

--Financial Mgmt.
--Professional Dev.
--Public Affairs

--Public Relations

Mon., Sep. 19
Port of Browsville Eyes PR
Port of Brownsville, TX

Fri., Sep. 16
California Therapists Review PR
Physical therapy

Wed., Sep. 14
Silicon Valley Eyes Campaign Against Payday Lending
Payday lending

Fri., Sep. 2
Committee to Protect Journalists Seeks PR Firm
CPJ logo

Thu., Sep. 1
Art Non-Profit Seeks Event Planning PR
Beijing Contemporary Art Foundation

Thu., Aug. 25
Nutrition Resource Seeks PR firmHealthy Dining Finder

*For a full list of RFPs back to the beginning of 2016 and earlier, go to: O'Dwyer's RFP

Edelman Trust Barometer Edelman Trust Barometer 2013
5WPR NYC Public Relations Firm
Mediaco by Weber Shandwick
O'Dwyer's PR Firm Rankings Seal2016 Rankings
of PR Firms

Rankings by '15 net fees with separate charts for 12 PR specialties such as healthcare, tech and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
Top 10 PR firms for 2016:
1. Edelman, NY - $840,923,379
2. APCO Worldwide, D.C. - $119,858,300
3. WE, Wash. - $98,782,000
4. W2O Group, San Fran. - $95,010,000
5. Ruder Finn, NY - $74,000,000
6. Finn Partners, New York - $71,481,000
7. LEWIS, San Fran. - $68,585,000
8. ICR, CT - $56,208,757
9. Zeno Group, New York - $47,343,821
10. PadillaCRT, New York - $34,813,666
Full ranking of firms >>
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2016 Editorial Calendar:
January, PR Buyer's Guide/Crisis Comms.
February, Environmental PR & Public Affairs
March, Food & Beverage PR
April, Broadcast Media Svcs. & Social Media PR
May, PR Firm Rankings
June, Multicultural/Diversity & Int'l PR
July, Travel & Tourism PR
August, Financial PR/IR & Prof. Svcs. PR
September, Beauty/Fashion & Lifestyle PR
October, Healthcare & Medical PR
November: Technology PR
December: Entertainment & Sports PR
Each month a different area of PR is examined and firms with strengths in the focus area are profiled.
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