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O'Dwyer's Inside News of Public Relations & Marketing Communications - Technology PR: Nov. '15
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Wed., Apr. 22, 2015
Joele Frank Leads Q1 PR Deal Advisors
By Greg Hazley
the dealJoele Frank, Wilkinson Brimmer Katcher far outpaced M&A PR advisors in the first quarter of 2015 advising 30 transactions, according to The Deal.
Category: M&A
Wed., Apr. 22, 2015
Blue Bell Gets Crisis PR Help in Total Recall
By Greg Hazley
blue bellBlue Bell Creameries, the ice cream and frozen treats maker crippled by a deadly listeria outbreak and recall, brings in PR counsel.
Category: Food & Beverage PR
Tue., Apr. 21, 2015
Maligned Border Patrol Opens Agency Review to Boost Recruiting
By Greg Hazley
CBPThe US Customs & Border Protection, beset by bad headlines and status as a political football, has kicked off an agency search to up its recruiting game and pitch the Border Patrol as a desired career.
Category: RFPs
Tue., Apr. 21, 2015
Omnicom PR, Profit Up in Q1
By Greg Hazley
omnicomOmnicom saw modest profit and PR segment gains in the first quarter of 2015, while revenue slipped nearly 1% to just under $3.5B.
Category: Marketing Communications
Tue., Apr. 21, 2015
Obama Returns to Public's Good Grace
By Kevin McCauley
obamaBarack Obama gets good news on public approval of ObamaCare and his Presidency, setting stage for Hillary Clinton to carry out his third term. Election Day, though, is 566 days and eight hours away. Stuff could happen.
Category: Public Affairs Commentary
Tue., Apr. 21, 2015
PR Links of the Day - 4-21-2015
By Greg Hazley
Careers Pulitzer winner left journalism for PR so he could pay his rent (Gawker) 
Audience Marketing in the age of participation (M. Westgate) 
Crisis Managing the angry mob (M. Paterson) 
Education Game On - HigherEd gets serious about branding (C. Munson) 
Careers Land your firm job in PR with these 5 resume secrets (G. Chynoweth) 
Food Bird flu hits 5.3M Iowa chickens, Hormel says production hit (Star Trib) 
Travel Amazon launches hotel booking biz (Consumerist) 
Travel South Dakota pitch: 'You can die on Mars. Or you can live in South Dakota.' (SFBJ) 
Politics Hillary's PR team's new mantra (Politico) 
Media Training My heart is racing, I think I'm going to faint (J. Newman) 
Int'l An Israeli PR change is long overdue (R. Torossian) 
Int'l South Korea hires PR agency ahead of Abe DC speech (WSJ)
Category: PR Links
Tue., Apr. 21, 2015
Eritrea tops CPJ's 'Most Censored List'
By Kevin McCauley
Eritrea ranks as the world's most censored nations, according to the annual roster issued today by the Committee to Protect Journalists. North Korea trails the African nations.
Category: Media News
Tue., Apr. 21, 2015
BMW Returns to Top of Global Reputation Ranking
By Greg Hazley
reputationBMW has cruised past Google and Disney to top RepTrak's annual ranking of global corporate reputations.
Category: Corporate Communications
Tue., Apr. 21, 2015
P&G's Charlotte Otto to Get Soiled Paladin Award
By Jack O'Dwyer

charlotte ottoLongtime Procter & Gamble PR head Charlotte Otto is to get the Paladin Award of the PRSA Foundation Thursday. But all of P&G's soap couldn't cleanse the image of the press-boycotting Foundation.

Category: PRSA
Tue., Apr. 21, 2015
RF Taps CCC Vets to Bolster Health Unit
By Kevin McCauley
mary conwayMary Conway, a founding member of Chandler Chicco Cos, has joined Ruder Finn to head media operations of its healthcare unit.
Category: Healthcare PR
Tue., Apr. 21, 2015
Publicis Organic Growth Inches Ahead
By Kevin McCauley
Publicis Groupe CEO Maurice Levy reports a better-than-expected 0.9 percent organic growth rate for French ad/PR combine.
Category: Financial Management
Tue., Apr. 21, 2015
LA Times Snags Obama Alum
By Kevin McCauley
johanna maskaThe Los Angeles Times has hired Johanna Maska, who was President Obama's advance woman, for the VP/marketing & communications slot.
Category: Media News
Tue., Apr. 21, 2015
George Goodwin, Atlanta Media and PR Figure, Dies
By Jack O'Dwyer

george goodwinGeorge Goodwin of Atlanta, who won a Pulitzer Prize as reporter and went on to a career in PR that earned him the title of "Dean of PR" of Atlanta, died Jan. 21 at his home. He was 97.

Category: Obituary
Mon., Apr. 20, 2015
First Lady Aide Shifts to Edelman
By Kevin McCauley

jennifer simonJennifer Simon, who was director of international affairs for Michelle Obama, has joined Edelman's New York office as senior VP in its business + social purpose operation. 

Category: CSR - Corporate Social Responsibility
Mon., Apr. 20, 2015
Hong Kong Hooks Legislative Strategies
By Kevin McCauley
hkdcHong Kong Trade Development Council has hired Legislative Strategies to a one-year government relations contract for a lump sum of $333,000.
Category: Foreign government
Mon., Apr. 20, 2015
PR Links of the Day - 4-20-2015
By Greg Hazley

Food Kraft to remove synthetic colors, preservatives from mac & cheese (Consumerist) 
Media 2015 Pulitzer Prize winners ( 
Social Oh shift! Brand takeaways from #LillyforTarget (E. Winston) 
Crisis BP steps up PR in Gulf (Guardian) 
SEO The Google algorithm is about to crush your content (L. Hoffman) 
PR 101 PR's new media model (E. Feldman) 
Media Police shooting video could cost news outlets thousands to play (Gawker) 
Obit Longtime Green Bay Packers PR director dies at 90 (Journal Sentinel) 
Travel PR campaign creates national buzz for Cincinnati (WKRC) 
Tech A vapid startup mistake: Hiring a PR firm (J. Greathouse)

Healthcare Elmo, US Surgeon General urge kids to get vaccinated (CBS News)

Category: PR Links
Mon., Apr. 20, 2015
Martin Acquires AMDG
By Kevin McCauley
The Martin Group, which acquired Travers Collins last year, has now picked up AMDG Public Affairs in its Buffalo home market. The deal becomes effective May 1.
Category: Financial Management
Mon., Apr. 20, 2015
Fenton Finds Schiegg
By Kevin McCauley

nicole schieggNicole Schiegg has joined Fenton in Washington as senior VP to ramp up its health and development offerings.

Category: Marketing Communications
Mon., Apr. 20, 2015
OutCast Grows PR for Acorns
By Greg Hazley
acornsThe OutCast Agency is guiding PR for Acorns, the fast-growing investment app popular with younger users that rounds up spare change and invests it in various funds.
Category: Financial PR & Investor Relations
Mon., Apr. 20, 2015
PR Exec Saffir Dies
By Jack O'Dwyer
leonard saffirLeonard Saffir, executive VP of Porter Novelli International, New York, from 1984-1990, founder of four newspapers and author of three books, died in January in Lake Worth, Fla..
Category: Obituary
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Firms ranked overall by '14 net fees with separate charts for 12 PR specialties such as healthcare, technology and travel. Look up firms in key cities like New York, Chicago and Los Angeles.
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Top 10 PR firms for 2015:
1. Edelman, NY - $797,328,238
2. APCO Worldwide, D.C. - $118,112,600
3. Waggener Edstrom, Wash. - $106,676,000
4. W2O Group, San Fran. - $82,625,000
5. Ruder Finn, NY - $73,891,000
6. Finn Partners, New York - $52,796,000
7. MWW Group, NJ - $51,775,000
8. ICR, CT - $50,687,714
9. DKC, New York - $41,500,000
10. Zeno Group, New York - $39,921,576
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