The Council of PR Firms got into a flap this week with ad executive Edward Boches of Mullen by inviting him to speak at a Boston event, but then dis-inviting him after discovering he is from the ad side.
 Boches |
Another critic was David Armano of Edelman who noted that PR firms are buying a lot of ads these days.
Boches, who is chief innovation officer at Mullen and a professor at Boston University, posted his rejection on his blog and Twitter and touched off 550 responses.
Sternberg said CPRF should not have picked a fight "with a guy who has 27,000 Twitter followers."
Not only has Boches been invited back, but he has a new topic to cover, says Sternberg.
Wrote Boches in his blog post: "If there's one thing we've learned in an age of conversation, uber-connectivity, user-generated content and the impact of technology, it’s that we need to break down the walls and get rid of narrow labels."
"It's all blurring together anyway," writes Sternberg.
Dave Senay of FleishmanHillard is chair of CPRF and Kathy Cripps is president and head of the staff.
AB InBev has hired Donna Lorenson as chief communications officer and elevated the PR function to the senior leadership structure in the aftermath of the Bud Light marketing disaster.
Tunheim handled the Minnesota USA World Expo bid committee, which on June 21 congratulated Serbia for landing the 2027 event.
United Minds, management consultancy, has launched Myriant, a business resiliency offering to help clients deal with the challenges during this era of misinformation, polarization and geopolitical upheaval. 
ImageShield, which guards against online image abuse, is looking for a communications pro to handle its PR and marketing campaigns.
Who knew that there is a real paper company, Pennsylvania Paper & Supply, inside the iconic building seen at the opening of every episode of “The Office?” 
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