 Eduardo Coelho |
Weber Shandwick has acquired Cappuccino, a digital marketing and communications shop in Sao Paulo.
A pioneer in Brazil's digital arena, Cappuccino offers an array of social media, content creation, mobile, paid distribution, SEO, UX and design/development offerings.
Andy Polansky, CEO of Weber Shandwick, praised Cappuccino's diversity of talent and said his Interpublic unit will continue "placing platform knowledge, creativity and data-driven results" at the core of its business.
Founded 20 years ago by Eduardo Coelho, Cappuccino represents clients such as Citi, Arcor, Boeringher Ingelheim and Ajinomoto.
The Cappuccino deal follows the opening of a Weber Shandwick outpost in Columbia.
Laura Schoen chairs Weber Shandwick's Latin American operation.
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