The Lone Star state's reformed $3B Austin-based cancer research institute is on the hunt for a PR firm after briefly working with Hill+Knowlton strategies in 2012.
The Cancer Prevention and Research Institute of Texas, which hands out $300M in a year, has released an RFP for its strategic communications account, worth $375K through fiscal 2015.
The institute, created in 2007 by a $3B voter referendum, hired H+K's Austin office after a review in early 2012 but the WPP firm resigned the account in December of that year, citing "ongoing issues and challenges" confronted the organization. That followed resignations of top officials and a criminal probe of an $11M award to a Dallas biotech company.
The latest RFP covers communications strategy, media relations, conference communications and limited design/production services.
The institute underwent reforms in 2013 and is seeking a lower profile and more effective approach as the "second-biggest pot of available cancer research dollars in the nation," according to the AP.
Three options years starting in Sept. 2015 will be attached to the resulting pact.
Proposals are due Jan. 20.