Careers 5 things I look for when hiring marketing (C. Wolverton)
Content The soft and subtle PR pitch of content marketing (F. Strong) 
Strategy The end of short-termism as we know it (M. Gonzalez)
IR Bloomberg wins suit over analyst call (Reuters)   
Super Bowl Omaha! The tweet that started it all (G. Pritchard)
PR 101 How to keep yourself from saying the wrong thing in a media interview (B. Jones) 
Content Issuing citations: How to quote wisely and accurately (E. Friedman) 
PR 101 5 ways to deal with a PR crisis (C. Gale) 
Comment There’s nothing Olympian about the US team’s uniforms (D. Stevenson)