The authority overseeing development and promotion of downtown Miami is reviewing its six-figure PR account with an RFP process through early February.
The Miami Downtown Development Authority, operating on a $5M annual budget, handles land use planning, market research, economic development and capital improvement projects in the region, on the of the fastest growing urban centers in the U.S.
Miami-based Schwartz Media Strategies is the incumbent on the PR account, worth $120K for the 2013-14 fiscal year.
The PR work includes both locally focused assignments, as well as national outreach. "Promoting Downtown Miami as a destination to attract visitors would need to reach audiences from key markets nationwide and internationally," the authority said.
Proposals are due Feb. 7. Download the RFP at miamidda.com.