Edelman is representing the Libyan Investment Authority, the $65B sovereign fund of the northern African state, providing strategic communications services in the US to support its global PR programming.
The No. 1 independent firm takes day-to-day instruction from Britain’s strategic advisory outlet Consulum as part of its “Project Scorpion” initiative, and members of the Enyo law firm.
Edelman’s work is focused on “development of messaging, facilitation of media introductions, reviewing and responding to US-based media inquiries, ad scenario planning and ongoing strategic counseling,” according to the agreement.
The firm highlights “extensive experience in litigation communications” and client’s ability to “draw from our tight team which includes former journalists, lawyers and bankers to support and amplify your legal strategy.” That team is led by Lex Suvanto, Chad Tendler and Trevor Gibbons.”
LIA sued Goldman Sachs in London during January, charging the bank “abused the relationship of trust and confidence,” which led to losses of more than $1B in investments.
Edelman charges are based on hourly rates that range from $90 for an administrator to $650 for a GM/managing director.