Healthcare Sunset on the ROI of social media and pharma discussion (M . Senak)

Digital Good brands build their communities, but great brands… (J. Monson)

Crisis Toyota recall comes amid safety clampdown (WSJ)

Tech Evolution of marketing: Where's the human factor? (R. Mathias)

Social 6 keys to using the new Twitter design for PR (S. Skerik)

Brands America's favorite spokescharacters (Forbes)

Media Magazines coordinate content in version of TV's crossover episodes (NY Times)

Content Employed Media: A missed opportunity (E. Verlee)

Social What brands can learn from Samsung's social media fail (A. Cicero)

Sports NFL players' union comes out in support of college union(Deadspin)

Sports UMass' Derrick Gordon is first openly gay Div-I basketball player (Atlantic Wire)