The UK's Labour Party has given political operative David Axelrod a six-figure contract to help its leader Ed Milliband become prime minister in 2015.
Axelrod, who guided Obama 2004 race for Senator and both Presidential elections, takes the senior strategic advisor post.
A Labour spokesperson said Milliband reached out to former Chicago Tribune political editor because he expects a negative campaign in his effort to unseat David Cameron.
Alexrod is expected to adapt for Labour’s campagn the economic inequality theme that is stressed by Team Obama.
He’s already has “long conversations” with Milliband about “healthy economies in which opportunity is broadly available, and people can stay ahead of the cost of living,” according to a report in the Guardian.
Axelrod will travel to London May 14 for two days of strategy meetings with Milliband and his shadow cabinet to plot a campaign geared at “everyday people.”
Obama for America campaign veterans and AKPD Message and Media partners Larry Grisolano and Mike Donilon will join Axelrod. AKPD is the former Axelrod and Assocs.
Labour currently holds a lead over the Conservatives, which govern in a coalition with the Liberal Democrats.
That edge will narrow as the May election nears and the island’s economy strengthens.
Jim Messina, another Obama campaign veteran, signed up last year to advise Cameron and the Conservatives.