Molly Mulloy, consumer tech lead for Zeno Group in Los Angeles, has returned to San Francisco with MWW to serve as GM of the office and co-head the independent firm's western region tech practice.
Mulloy, as an EVP, handled accounts like Expedia, Redbox and T-Mobile at Zeno, a unit of Edelman. She earlier directed Edelman's tech and digital marketing operation in Hong Kong and was posted in San Francisco for Zeno.
Mulloy was global PR manager for Texas Instruments' DLP products group and did stints at L.A.-based Rogers & Cowan and Streamsearch.
MWW chief Michael Kempner called Mulloy a "natural leader" and proven strategist in the consumer and B2B tech sectors. The firm's San Francisco outpost did $1.4M in revenue in 2013 with eight staffers.
“Molly’s deep understanding of Silicon Valley and the tech space will be a major asset as we embark on a new stage of expansion," said Kempner.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
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