The National Canine Research Council has selected Coyne PR to promote its mission to preserve/strengthen mankind’s appreciation and understanding of dogs.
Based in Amenia, NY, NCRC promotes responsible pet ownership and conducts research of attitudes towards the county's 80M dogs, canine aggression, public reporting of dog bites, media coverage and policies concerning companion canines.
Founder Karen Delise is a leading expert of dog bite-related fatalities and a nearly 30-year retiree from Suffolk County (NY) Sheriff’s Office. She wrote "The Pit Bull Placebo: The Media, Myths and Politics of Canine Aggression."
Coyne will help promote the client’s video series called "Police and Dog Encounters Video Training Series: Tactical Strategies and Effective Tools to Keep Our Communities Safe and Humane”" designed to educate police officers on ways to handle dogs they meet while on duty.
The Jersey shop also will bolster awareness NCRC research in the medical community.
It has represented clients such as Banfield Pet Hospital and pet products like Milk Bones, Pup-Peroni, 9Lives, Snausages and Meow Mix.