Tech Start-ups need a minimum visible brand (HBR)

Apologies Why a crisis means never having to say you're sorry (S. Cody)

Scheduling Tight on time? What to prioritize in the PR world (R. Streder)

Social How Facebook's advertising changes give PR and marketing a competitive edge (C. Penn)

SEO 3 communications must-dos to weather Google's latest shift(A. Gray)

Infographic The World Cup is bigger than you think (Spong)

Crisis What FIFA needs to do next (CNN)

Food/Bev Big brewers respond to 'Food Babe' by listing ingredients(Ad Age)

Int'l Richmond mayor's association with Ecuador's US PR firm raises questions (Richmond Std)