Walmart has posted a mocking rebuttal of New York Times op-ed writer Tim Egan’s piece called "The Corporate Daddy" (June 19 online and June 20 print) as "wildly inaccurate."
Egan dismissed as a "bust" the retailer's 2010 pledge to spend $50M to offset the cost of employee online college education.
At the very least, Walmart could have followed the Starbuck model of free tuition for all workers, according to Egan, a Pulitzer Prize-winner and NYT writer of 18 years.
He rapped the discount retailer for paying workers a “poverty wage” and panned its business model that “forces thousands of hard-working people to look for outside help just to get by.”
David Tovar, Walmart’s VP-corporate communications, marked up Egan's copy, providing clarifications such as, "We see more associates move off of public assistance as a result of their job at Walmart."
Walmart thanked Egan for "sharing his first draft." His edits "are a few thoughts to ensure something inaccurate doesn't get published."
Starbucks and Walmart are Edelman clients.
Business leaders will face challenges in the upcoming year, some of which will come as a complete surprise, or beyond anyone's imagination.
Teneo has hired Philipp Grontzki, who is a 20-year veteran of corporate communications and financial journalism, as a managing director in its strategy and communications group.
Rowan Benecke, who co-founded Zeno Group and helmed Burson-Marsteller's tech practice, has joined McKinsey & Co as director of communications for North America.
BCW has named Golin's Matt Coldagelli EVP and leader of its corporate affairs practice in Chicago.
Abby Bailey, who headed corporate communications for Fedex in its Middle East, India and Africa region, has joined Teneo as managing director in Dubai.
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