Comment Social media is easier than PR (S. Bruce) 

UK
 PR boss feels brunt of pay revolt (Ev Standard) 

Hoax
 Girl kicked out of KFC for scars was a huge hoax (Gawker) 

Books
 8 epic takeaways from 'Epic Content Marketing' (F. Strong) 

Crisis
 General Motors: Why euphemisms don't work (B. Jones) 

Corporate
 AT&T makes case for buying DirecTV with well-worn promises (BBW) 

British
 PM sorry he hired convicted hacking exec (Reuters) 

Finance
 Amid investor, political pressure, Walgreen faces domicile decision (Forbes) 

Tone
 True belief vs. longstanding convention (E. Lacy) 

Q&A
 Nashville PR pro Kirt Webster (PR) 

RFP
 Marketing for Univ. of Missouri MBA program (PDF) 

RFP
 PR for Weavers Guild of Minn. (link)