Georgia's compensation fund for victims of violent crimes has awarded Golin a one-year, $200K PR pact.
The state's Criminal Justice Coordinating Council administers the Georgia Crime Victims Compensation Program, which gives financial support to victims of crimes like homicide, sexual assault, domestic violence and DUI and encourages participation in the criminal justice process.
The Atlanta-based CJCC, an executive agency under Gov. Nathan Deal, is awarding the pact to Golin without a review process, claiming that the firm has worked with the agency for the past year "getting to know the way we do business along with our client base," according to a procurement document. The CJCC said it researched other marketing companies but did not find any with the experience and expertise needed for the assignment.
Golin's Atlanta office is charged with producing a PR and communications campaign for the compensation program, including media relations and marketing materials touting its offerings.
The work includes research with victims, stakeholders and advocates, branding development, and development of goals and objectives to include applications submitted to the Program. GH is also helping the fund reach underserved populations.
The compensation funds — capped at $25K per victim — can be used for medical expenses, counseling, funerals and other remediation.