Fox International Channels has named Cherry Yates to the newly created VP-corporate communications post.

cherry yatesShe takes control of more than 300 sports, entertainment, movie, informational, and movie channels reaching 1.7B householders in 180 countries. FIC has publicity units in 60 locations throughout the globe.

Yates will continue in her VP-global communications slot at National Geographic Channels International.

She reports to Liz Dolan, executive VP/chief marketing officer at FIC and collaborates on press opportunities for NGC's Chris Albert, senior VP-communications & talent relations.

Yates joined NGCI in 2004 as publicity manager. Earlier, she was with Discovery Networks Asia in Singapore, handling international marketing campaigns for Animal Planet and Discovery Travel & Adventure.

FIC core brands are Fox, Fox Sports, National Geo and Fox Movies.