John Batter is joining Tribune Media Co. Sept. 2 as executive VP and CEO of its Gracenote music and content venture. He reports to CEO Peter Liguori.
Most recently, Batter helmed M-GO, the digital movie and TV streaming service joint venture between DreamWorks Animation and Technicolor.
Gracenote's music and video metadata recognition system has descriptions of more than 180 tracks and TV listings in 50 countries.
Liquori believes Batter has "a deep understanding of the business, the emerging platforms and players, and the role metadata has in reimagining entertainment experiences."
Before M-GO, Batter was president of production at DreamWorks Animation and general manager of Electronic Arts' mobile and studio groups.
Tribune's 42 owned and operated TV stations reach 50M US households.
It also runs WGN America, which goes into 72M homes.
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