Tools Twitter analytics demystified for PR (S. Waddington)

Tech Uber's biggest danger is its business model, not bad PR(Wired)

Tech Ralph Lauren unviles smart shirts at US Open (Yahoo) 

IR 101 What is investor relations? (C. Penn) 

Video PR 5 tips on video and marketing programs that are often overlooked (J. moran) 

Careers Are PR students ready for a changing industry? (J. Wheeler) 

Sports NFL commissioner admits he was wrong, tightens domestic violence penalties (NY Times) 

Stunts First NYC Denny's will serve $300 breakfast (NYDN) 

Tech iWatch arrives, Apple sets off frenzy with press invites(Forbes) 

Polls Many in poll see Sharpton as 'positive' (WSJ) 

Careers Send the elevator back down for the class of 2018 (R. Schwartz) 

Speaking 5 tips for off-the-cuff speaking (J. Coleman)

Send links to greg@odwyerpr.com.