joe-truncaleJoe Truncale, CEO of the trade group for the mailing and fulfillment services sector, is the new chief of Public Relations Society of America.

Joe Cohen, PRSA chair, lauded Truncale's "wealth of association experience," "tremendous perspective" and "understanding of communications and marketing coupled with his shrewd business acumen."

Truncale joined the Nationall Assn. for Printing Leadership in 1984 as member of director relations and assumed the top spot in 2002.

He succeeds Bill Murray, who announced his resignation in March and left June 1 following a seven-year stint.

Korn Ferry and PRSA's search committee considered about 200 applicants for the position.