Agree fire Tim cook. Leadership is terrible and we the stockholders have no insight what's on Tim Cook's mind.
Fraser, Steve Jobs did a few jobs on the company as well, and they just kept going. You can see own BONEHEAD PR piece when he charged $400 to replace $199 IPhones and two weeks later dropped the price to $99. If you read FORTUNE MAGAZINE just recently, Apple remains atop the list of most admired companies. Go figure