Martha Stewart Living Omnimedia has struck a 10-year deal with magazine giant Meredith Corp. to publish Martha Stewart Living and Martha Stewart Weddings, as well as web properties and a large video library.
Meredith, starting Nov. 1, will handle marketing, sales, circulation and other non-editorial duties for the media properties while MSLO's editorial team remains in place. Meredith's duties begin with the February 2015 issue of MSL and Winter 2014 special issue of MSW.
Stewart, who is founder and non-executive chairman of MSL, cited Meredith's excellent track record on the business side of magazines, adding that "our editorial team can focus entirely on what we do best."
THe New York Post reported that MSLO has lost more than $30M over the last two years on publishing.
Meredith properties include Better Homes and Gardens, Every Day with Rachel Ray, Parents and Traditional Home, among others.
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