Crisis In-depth profile of SF PR counselor Sam Singer (RI Confidential)

Hardball
PR guru advises fracking advocates to win ugly by discrediting foes (Bloomberg)

Int'l
Pakistan Int'l Airlines seeks PR firm ahead of privatization(The News)

Sports
ChangeThatMascot creates most persuasive spot yet (for the NFL to ignore) (PRNewser)

Social
Responsive Brand: Chevrolet's "technology and stuff" (D. Armano)

Crisis
Communicate a cybersecurity breach online (Edelman Digital)

Corporate
Tim Cook's gay declaration needs a whole lot more CEO support (The Street)

Crisis
Virgin Galactic spaceship crashes during flight test (NBC News)