Whoever says that the National Football League can’t do anything right except make money was recently proven wrong. The league did the right thing by moving the Buffalo Bills-New York Jets game from the city of Presidents Millard Fillmore and Grover Cleveland to Detroit following the “Lake Effect Blizzard of 2014.”

The game shift might be the only act that the NFL did that made sense over the last decade or so.

Ponder these examples of madness when next watching players risk life altering damage to their minds and bodies by colliding into one another while the league, its sponsors and fans cheer.

The NFL came down hard on New York Jets coach Rex Ryan and fined him $100,000. The levy was not for advocating for brain-destroying blows to the head, but for uttering a curse world.

Then last Sunday when watching the New England Patriots lose to the Green Bay Packers, I thought I saw a frustrated Tom Brady mouth the same word that cost coach Ryan a bundle. “If the word is good enough for a coach, it’s good enough for a quarterback,” I thought. Superstar Brady drew no rebuke.

For decades the NFL denied the life-altering health-consequences to its players. It was only the fear of government action that finally got the League to agree that playing football can be hazardous to your health.

But using a curse word? Well that’s a no-no. It gives the league a bad image and it would be terrible if little Johnny heard the word on a telecast, even though he probably has heard it a million times at the school yard.

For decades the NFL tried to keep wives who were beaten by their husbands from going to law authorities.

Keep your problems “in house” and we will take care of you,” was the message the NFL sent to battered wives. And according to two huge articles, Nov. 17/18, in the New York Times the wives believed the league.

But they soon discovered that “Protecting the Shield” was more important than protecting the wives.

In all fairness, not that the NFL deserves it considering its Machiavellian actions of ignoring and then publicly denying problems for decades, the league did give harsh penalties to a wife and child abuser. But only after the abusers’ actions became public and the league couldn’t keep it “in house.”

For years, the NFL team doctors and trainers, as team owners remained mute, gave players painkillers without regard to the well-being of the players. And on Nov. 17, Drug Enforcement Agency agents surprised teams with searches because they suspected that teams dispensed drugs illegally to players.

It’s not far fetched to think that some day commissioner Roger Goodell and the highly-praised, media-anointed “gentlemen” of the league, aka owners, might not someday appear before congressional committees, raise their hand and swear that “they didn’t know,” as did the tobacco hierarchy a few decades back.

And if you believe that, you also believe in the tooth fairy. History shows that the NFL’s motto should be “Anything Goes, As Long as You Don’t Get Caught.”

It would be absurd not to spread the NFL’s shame to the sports marketers who made the NFL what it is today: sponsors and the broadcast networks that bring the violence into your house.

There are too many to name but if you’re watching the game while snacking make sure you drink to a player’s good health with a Bud and if you prefer non-alcoholic beverages reach for a Pepsi.

The NFL stands for everything good in America. Patriotism, drunkenness, law breaking, beer drinking, thugs as players, people congregating at sports bars instead of spending time with their family, making money, and it’s newest priority: Don't let your kids curse.

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Arthur Solomon, a former senior VP at Burson-Marsteller is a frequent contributor to PR and sports business publications. He consults on communications projects and is at the Seoul Peace Prize nominating committee. He can be reached at [email protected].