Entrepreneurs Mark Cuban explains why startups should never hire a PR firm (D. Baer)

Crisis
Hollywood heavyweights apologize after leak disclosures(USAT)

Healthcare
5 healthcare trends in 2015 (S. Fox)

PA
CIA director holds press conference in wake of blockbuster report (NY Times)

FoodBev
Congress saves the potato's reputation (MNN)

Optimism
Apocalypse not (G. Matusky)

2015
5 PR predictions for 2015 (R. IlifF)

Reaction
Women's groups blast NFL's new personal conduct policy (Reuters)

Tech
Facebook just unlocked the reputation economy (G. Moonen)

Hollywood
What powerful Hollywood women really want (NY Times)

Media
How preying on easy targets makes us dumber and meaner (A. Rosenberg)

Research
Making the case for solid PR research (N. Bovair)

Stunts
10 PR stunts that won 2014 (Inc)