London-based Xchanging Technologies has handled lead agency duties to Peter Finn's Finn Partners following a competitive pitch.
The New York-based shop had been doing corporate work and handling procurement and insurance operations.
It adds the company's education platform, application/engineering services and analytics solutions.
Gareth Case, global marketing director, said Xchanging wants to expand company awareness from the UK to markets around the globe.
FP's Chicago and London offices will coordinate PR activities.
Dan Pooley, Chicago lead for FP, said Xchanging's innovative technological achievements make it a "highly compelling partner to customers."
The company generated earned a $30M operating profit on $325M first-half revenues in 2014.
Laura Anderson, who rose to VP/GM of global communications and events in a nearly 20 year stint at Intel, will take on the Americas technology chair at Burson following the completion of the BCW and H+K merger on July 1.
WE Communications has partnered with ROKK Solutions to form the WE ROKK AI service.
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