christian koenigChristian Koenig, former head of corporate affairs for German conglomerate ThyssenKrupp in North America, will roll to Porsche Cars NA next month as VP of PR.

Koenig is slated to join the German automaker April 6 in Atlanta, where it moved into a new, $100M headquarters in January. He reports to president/CEO Detlev von Platen.

Koenig had been running his own Washington-based PR firm for the past year and a half since stepping down as senior VP and corporate affairs head at ThyssenKrupp NA. He spent 12 years at the company in Germany, Chicago and Washington. Earlier PR stints included Imperial Tobacco’s European unit Reemtsma Cigarettenfabriken GmbH as well as Deutsche Shell.

Porsche has 189 dealers in North America. Bernd Harling is principal communications for Porsche NA. Steve Janisse, now with PMK-BNC, left the GM of PR role in late 2013.