Americans want less government meddling and more personal control over their cyber-activity, according the second "Beyond the Beltway Insights" poll released by SKDKnickerbocker and Benenson Strategy Group.
More than six-in-ten (64 percent) of respondents believe Uncle Sam has go too far in gathering information from technology companies about them.
Only 36 percent of the 1,032 registered voters polled believe the US has struck the right balance between personal privacy and public safety.
The poll found widespread support for Europe's "right to be forgotten" law.
A whopping 88 percent back the measure to force companies such as Google and Yahoo to remove personal information (photos, articles) about them that show up in online searches.
"It's clear from our findings that Americans want greater control over their cyber lives," said BSG's Pete Brodnitz.
Working with SKDKnick, he plans "to keep digging beneath the surface to pinpoint the values shaping public opinion on this and an array of other issues."
The survey also found broad support for easing penalties for marijuana use, parental leave and ending the embargo against Cuba to leverage pressure on Havana to improve its human rights record.
What if companies could harness the fury of online outrage into a force for good? This is precisely where companies can start turning the trolls into brand champions.
Audiences interacted with brand content far more often on Facebook and Instagram in 2023 than they did via X (formerly Twitter), according to a report that tracked engagement trends across different social networks.
Can public relations help counteract the dissension fostered by the power of digital platforms to spread hate, fear and confusion?
The number of Americans who get their news from TikTok has quadrupled in the last three years, according to a recent Pew Research Center report.
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