Kinsey Wilson, who joined the New York Times as strategy & innovation editor from NPR in February, has been named executive VP/product & technology.
He's responsible for the digital transformation of the paper.
Originally, the Times was going to partner Wilson's newsroom slot with a technology partner, according to Dean Baquet, executive editor.
The plan changed as Wilson moved quickly to "grasp the challenges and opportunities" connected with the revamp.
Baquet hailed Wilson as a "digital visionary with deep roots in journalism" and his "keen understanding of digital products and technology."
At NPR, Wilson was chief content officer in charge of news-gathering, programming and digital operations.
Earlier, he was executive editor of USA Today, developer of Congressional Quarterly's web strategy and reporter for Newsday.
Wilson reports to Baquet and CEO Mark Thompson.
The Times also upped David Perpich to senior VP-product, reporting to Wilson.
Perpich joined the NYT in 2010 from Booz & Co. consulting shop.
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