Kristin Boehm, deputy editor of People.com, has shifted to DKC to direct the New York-based firm's DKC Connect digital unit.
Boehm was director of news and engagement for People's digital arm before overseeing its daily digital operations. She launched the magazine's mobile site, app and partnership with the celebrity image disseminator WhoSay.
Mercury alum Wendy Leggitt stepped down from the DKC Connect role in January after more than three years.
DKC Sean Cassidy noted Boehm's experience leading daily digital "for one of the most prestigious entertainment news brands" was among several factors that made her the right fit to lead the independent firm's digital practice.
Boehm started out in journalism with the Corpus Christi Caller-Times before moving to the New York Post, where she became an online editor.
DKC is coming off a strong 2014, up more than 26% to $41.5M.
DJE Holdings, parent of Edelman and Zeno, launches RUTH as an independent shop named after Ruth Edelman, mental health advocate, wife and longtime business partner of Dan Edelman.
New York City PR firms make up the largest slice of O'Dwyer's 147 firm overall ranking with 33 of 40 in the New York/New Jersey area either calling Manhattan their home or having a presence there.
Subject Matter+Kivvit, which joined forces in May, has rebranded as Avoq, an integrated shop with more than 200 professionals in Washington, New York, Asbury Park (NJ), Miami and Chicago.
While PR pros stationed at in-house comms. teams and those working for agencies share many of the same objectives, they also have markedly different top priorities, according to a recent report.
Edelman is cutting 240 employees or about four percent of its workforce to cope with the cooling down of the PR sector, according to a memo from CEO Richard Edelman.
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