Jennifer Simon, who was director of international affairs for Michelle Obama, has joined Edelman's New York office as senior VP in its business + social purpose operation.
Focusing on women and girls' empowerment, Simon led Obama's signature "Let Girls Learn" program while advancing private sector partnerships and co-developed the First Lady's "Reach Higher" initiative geared to higher education opportunities.
Prior to the White House, Simon was deputy chief of staff at the US Agency for International Development, senior advisor to then-UN ambassador Susan Rice, and aide to then-Senator Joe Biden on the Foreign Relations Committee covering human rights/trafficking and violence against women.
At Edelman, Simon reports to Freya Williams, b+sp group head, and Brian Ellner, PA group head.
Edelman's b+sp unit has served clients such as Microsoft, Southwest Airlines, Unilever and Southwest Airlines.
Consumers continue to place a premium on corporate responsibility, but they increasingly want to see that responsibility directed toward issues that affect the bottom line, according to a new study from Mission North
Not all pressing issues require corporate voice! Brand stewards must must ask why and when their brands should engage, or if they need to engage on a particular issue at all.
Dollar General investors voted in support of a shareholder resolution at its May 31 annual meeting for an independent third party audit of “worker safety and well-being.”
Nonprofits and philanthropists have a unique opportunity to take ownership of conversations surrounding pressing social issues.
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