Nathalie Moar, an entertainment pro and former DKC partner, has returned to Sean "Diddy" Combs' Combs Enterprises as senior VP and head of communications.
The hire comes as Combs launches a new fragrance, 3AM, and is set to produce Kanye West's upcoming album, SWISH.
Moar, who has worked with Combs since the mid-1990s at DKC, will oversee internal and external comms. for Combs' empire, which includes Bady Boy Worldwide Entertainment, the Sean John brand, Combs Wine & Spirits, and Blue Flame Agency, among other units.
She was previously SVP of global comms. for MAC Cosmetics.
PMK*BNC is serving as outside PR counsel, handling Combs' personal and music publicity. Paul Wilmot Communications continues to rep Sean John.
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